Spam comes under fire from industry body

EEMA, the European association for ebusiness, is throwing its weight - and that of its members - behind the battle to rid the web of spam.

The organisation is launching a consultation process next month inviting its members to voice their concerns about spam and share their experiences of combating the problem in the hope of finding a unified approach towards beating the menace of unsolicited email.

David Goodman, chairman of EEMA said pressure from the organisation's members, which include BT, Barclays, Computer Associates, HP, IBM, Microsoft, Siemens and Unilever, had forced the consultation.

"Spam has become such an issue that we feel compelled to respond with positive initiatives that will address it head-on. In response to feedback from our members, we wanted to build on our commitment to providing an independent and practical approach to some of the industry's hottest concerns," he said in a statement.

Findings from the consultation will be presented at a conference in December and be which will form the basis of a conference in December and published in a paper on spam and email abuse management.

"We are committed to offering our members and the industry in general business insight, realistic advice and pragmatic discussions on how large organisations are confronting and overcoming the problems caused by spam," added Goodman.