By silicon.com, 13 June 2008 10:46
This competition is now closed. The winning caption from reader Julia Buckley was "...and here we see an example of one of the many functions of our latest innovation - i-cing."
Photo credit: James Martin/CNET News.com



Comments
There are 61 comments. Join the discussion
1. James Nash
When the Press Office told me this event would be a cakewalk, I had no idea!
2. Rob Falconer
Sorry, Steve, but those are definitely strawberries, not apples.
3. P Dragon
Steve firmly believes the old custard pie gags are the best
4. Valerie Ganne
Steve apologises, as he meant to order a birthday cake each for the 1,000 delegates
5. anonymous
The Marsians thought, by disguising their UFO as a commonly seen object, they had found a cunning way to remain incognito...
6. Mary Hullah
Steve’s colleagues had chosen a cheesy cake because it seemed appropriate to his style of presenting
7. Audrey
Steve was about to get his just desserts
8. Nick Fowler
We’ve had a lot of success in miniaturising our phones, but not so much luck with cakes
9. Richard Peters
Apple literally demonstrate their 'pie in the sky' ideas for the Iphone!
10. dave devine
Selling it was a piece of cake and it makes a good Apple turnover.
11. Christian Sharp
'There are people who STILL can't afford an iPhone? Let them eat cake.'
12. Malcolm George
Steve assures every I-phone owner the cake is big enough for them to have a slice
13. Gary Jerrum
Well you've heard of the blackberry, let me introduce you all to the strawberry gateau...
14. Tony Sibley
Steve Jobs announces the new Apple pieCake
15. luke martin
the cake fork needs to be about....this big!
16. John Ray
i's behind you !
17. anonymous
..... and of course, we take the biggest slice.
18. Max Lagace
Sing it to the tune of Adam Sandler's Thanksgiving song:
Love to use iPhone cus it's good
Love to use iPhone like a Mac boy should
Cus it's iPhone
to use
so Good
An iPhone for you, more cake for ME (and the shareholders)
We should all use iPhone and keep the shareholders happy!
Love to use iPhone at the table
At the office, at the lake or in the space shuttle
Use that iPhone all night long
10 million Apple fans can't be wrong!
I a foney phy, I a foney funny
All sort of things to see with this new technology!
19. kenneth wilkinson
Steve-"So,where`s this Anna Pavlova Ballet troupe we booked."
20. Mike Parmley
The Phantom Flan Flinger stalks his next victim.
21. anonymous
Now you bought the phone and can't afford to spend any moeny but you can send excellent virtual cakes on the phone - you can't eat it, but doesn't it look good. Your friends will be so happy.
22. Nigel Goodey
Steve wonders (with traditional grammatical accuracy) - is that 'i Cake', or My Cake' ?
23. Tim Ware
First generation one bite i-cake marks Apples move to dominate fast food industry.
24. Chris Newell
Steve looks round in disbelief that none of the 1000 delegates attending remembered to bring a knife to cut the cake with.
25. Richard Marshall
Steve suspected the graphics guys misunderstood his request for a picture of iTunes new karaoke mode, iSing...
26. Robert Lindsay
What I actually said was I wanted to retire to a German Castle - a Black Forest chateau
27. Mary Hullah
And, as you can see, the cake’s covered in iCing
28. Craig Mitchell
Well what can I say our PROJECTIONS for the future are looking Sweet.
29. Rich Manente
There better not be any blackberries on this cake!
30. anonymous
All I have to do now, is get it to make a cup of coffee!
31. anonymous
Steve was not convinced when he was told that the iCake was the future for Apple!!
32. Davy Devine
It's Ideal if you are a Trifle deaf.
33. anonymous
It's behind you!....
34. anonymous
Boy am I pleased it's only the 1st birthday, It would burn the house down otherwise
35. anonymous
Happy Birthday iphone!
36. anonymous
Yes, that's right Dave, this cake ships with a 4ft iCandle and 18inch iStrawberries.
Any more questions?
37. Rolf
A candle? It just goes to show you can have your cake and heat it.
38. David
"...so why is the Mission Impossible music playing?"
39. Stuart Spence
Introducing the Apple iCake, the first model is white, and it comes in a range of flavours 10 currants, 30 almonds or 80 pieces of chocolate.
40. anonymous
"Where's my cake?"
41. jadring
I was supposed to stand on top of the cake but my suit didn't arrive!!!!!
42. E Thomas
ithought isaw an icake creeping up on me
43. Valerie Ganne
Steve was going to have a shock when he saw what they'd done to his old straw boater
44. Susie Arrowsmith
Bill Gates was rather proud of the effort he'd put into the presentation on the custard pie...
45. Paul Crawford
The new iPhone, phone, internet MP3 player and our new feature a baker. Just buy our iCing addon!
46. anonymous
Well, I asked for one THIS BIG!
47. Julia Buckley
...and here we see an example of one of the many functions of our latest innovation - i-cing.
48. anonymous
Mix up at the huge iSing launch
49. anonymous
The cake is fake but the iPhone is most definately real!
50. PATRICK J.J.CLANCY
iPHONE IS THE iCING ON THE CAKE
51. PATRICK J.J.CLANCY
ICING ON THE CAKE iPHONE HAS IT COVERED!
52. anonymous
Crumbs, how can I eat all that!!
53. Gerard Larkin
As you can see, the cake behind me is clearly bigger than the one in my hand....and yes it has been a long day
54. cheryl burton
Couldn't you have got me a bigger cake???
55. Simon Edwards
Have your cake, eat it and then bake cake after cake after cake with different coloured candles
56. L Clarke
It's behind you!
57. anonymous
Happy birthday to you,and you and you.well everyone who helped us to get to this first birthday!!
hope that everyone gets a slice!!!!
58. anonymous
Great Microsoft didn't think of this, and vista won’t run on it either.
59. steven holland
Worlds smallest man is attacked by a cake
60. Richard
Try that on a Nokia! Simple wipe the iPhone's screen clean after using it with sticky fingers.
61. anonymous
- you'll never guess how I'm going to blow this candle out..........