Healthcare advisory body revamps website
Published: 23 March 2007 16:00 GMT
The National Institute for Health and Clinical Excellence (NICE) is spending £483,000 over five years on an online content management system, search engine and support services.
NICE is responsible for providing guidance on the prevention and treatment of ill health. Its website, www.nice.org.uk, serves to inform members of the public and healthcare professionals through interactive consultations and searchable databases.
The new content management system is intended to help NICE manage this information more efficiently.
Under the five-year deal System Associates will install its own bespoke content management system which the company says has been created specifically for the public sector.
NICE eMedia associate director Heidi Livingstone said in a statement: "We liked the fact that System Associates' technology already had compliance and standardised metadata built in. This, combined with a very user-friendly web-based interface, should allow us to manage content more effectively and provide enhanced web services to site visitors."
Google Adwords) and natural Search Engine Optimisation (SEO), affiliate marketing, online advertising and social media marketing Responsible for ...
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