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Photos: GCHQ aims to recruit with in-game ads

Hey kid... wanna job?

Tags: recruitment, advertising, online, game

By Tim Ferguson

Published: 23 October 2007 10:00 BST


The Government Communications Headquarters (GCHQ) has launched what it claims is the world's first in-game recruitment advertising campaign. Job ads will appear in real world scenarios - such as billboard and street advertising - in a number of online games.

The GCHQ is an intelligence and security organisation that reports to the Foreign Secretary and works with MI5, MI6, the Ministry of Defence and the Foreign and Commonwealth Office.

This scene is from Ubisoft's Rainbow Six Vegas.

Photo credit: Ubisoft


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