FAQ

1. What is this form of benchmarking?
2. What am I benchmarking?
3. Why do I have to register to take part?
4. Who are the Bathwick Group?
5. Who should take part in benchmark research?
6. How does the benchmarking help me and my business?
7. How often should I benchmark myself/ my business?
8. How long does it take to benchmark?
9. What happens to my data?
10. What do I do with the benchmark results?
11. What's in it for me?

What is this form of benchmarking?

These benchmarks measure and feedback organisational performance on specific areas of business IT. Built on a series of algorithms developed from organisational comparison research, the benchmarking system takes respondents through short qualitative questionnaires and generates immediate on-screen graphic results.

What am I benchmarking?

These benchmarks are measuring performance in a series of specific issues around business use of IT. They do not require absolute ratios or any sensitive company numbers.

Why do I have to register to take part?

Your demographic profile is useful when compiling relevant research. Your name, company and email address are required to produce the personalised graphic result and email it to you. Your details will not be passed to any third party.

Who are the Bathwick Group?

The Bathwick Group is an independent research company founded in 1997 that works with leading companies around the world. Bathwick is a core research partner of CNET Networks in the UK. More information on Bathwick is at www.bathwick.com

Who should take part in benchmark research?

This benchmark set is designed for IT managers and directors of any size UK organisation.

How does the benchmarking help me and my business?

Benchmarking in this way can help you to establish what issues you need to be focused on in your business. If you score poorly on an issue, you may wish to address it as a matter of urgency; if you score better than you thought you would, the opposite is true.

How often should I benchmark myself/ my business?

More respondents are completing these benchmarks all the time, changing the high and average scores over time. You should benchmark yourself every six months or so, or when anything material (that relates to the questions in this benchmark) changes in your organisation.

How long does it take to benchmark?

Each benchmark only takes about five minutes to complete. You can complete as many as you like.

What happens to my data?

Your data is kept private by research company The Bathwick Group. None of your answers will be disclosed to any third party. Bathwick's privacy policy is available at www.bathwick.com. Your answers may be anonymised and aggregated with many other respondents and used in research reports at some point in the future.

What do I do with the benchmark results?

You can use the result as you wish. For some respondents, the snapshot of where they are is useful in itself. We know that others have used such results as part of a justification for new IT spend.

What's in it for me?

It is always useful to know how you are performing against your peers. These results will help you to do that in the areas that the benchmarks cover.