AGENDA SETTERS 2007 - WHO ARE THE DRIVING FORCES IN THE TECH INDUSTRY?

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Agenda Setters 2007

No. 16 - Ben Verwaayen

Ben Verwaayen

Ben Verwaayen, BT CEO

Position: 16    Last year: Not ranked

Why? Propelling BT into the 21st century

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A lot has happened since Ben Verwaayen took over the UK telecoms incumbent in 2002.

Following the advent of increased broadband use and mobile phone penetration, BT's heartland revenues were being eroded. As a result, BT had to take up both broadband and mobile services, which it managed with an alacrity that would have been unthinkable for the telecoms provider before Verwaayen took the helm.

Although he has not appeared on the Agenda Setter's list for two years, the 2007 judges rated BT's CEO for championing initiatives such as the 21st Century Network (21CN) project - the company's shift to all-IP switching, which should position it as the carrier of choice for web 2.0 services.

Another recent innovation for the company is its Fusion project, which aims to give customers a seamless voice and data service both on the move and in the home.

Under Verwaayen, BT continues to set the agenda for telecoms services, even as its market becomes more competitive than ever.

Closest Rivals

  1. Paul Coby, BA CIO
  2. Marc Benioff, Salesforce.com CEO
  3. Emily Bell, Guardian Unlimited editor
  4. Larry Ellison, Oracle CEO
  5. Jeff Bezos, Amazon CEO
  6. Ben Verwaayen, BT CEO
  7. Nandan Nilekani, Infosys co-chairman
  8. David Yu, Betfair CEO
  9. Satoru Iwata, Nintendo CEO
  10. Mark Hurd, HP CEO
  11. Mohamed Ibrahim, Celtel founder

  1. Zones
  2. Management
  3. Networks
  4. Software
  5. IT Services
  6. Hardware
  1. Verticals
  2. Public Sector
  3. Financial Services
  4. Retail & Leisure
Quotable

"Blogging's definitely got to the point where there're enough mainstream consumers watching it for the top bloggers to be regarded as agenda setters."
Michael Smith,
Agenda Setters panellist

"Open source gets more important rather than being something that will get squeezed out of the enterprise."
Simon Briskman,
Agenda Setters panellist



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