Tim O'Reilly, O'Reilly Media CEO
Position: 45 Last year: Not ranked
Why? Raising the profile of web 2.0
Agree with panel rating?
Tim O'Reilly has been a presence in the technology industry for a long time. But this is the first time the founder and CEO of the eponymous computer book publishing company, O'Reilly Media, has appeared on the Agenda Setters list.
O'Reilly's credentials are wide ranging. In addition to his book publishing empire, he writes and blogs on tech issues, is an advocate of open source and hosts various tech conferences.
Back in 2004, O'Reilly hosted the first Web 2.0 Conference, which popularised the term for the second wave of more interactive, user-driven websites.
It is his work in furthering debate - specifically about web 2.0 - that has brought him to the attention of the panel.
As one panellist said: "He is certainly one of those who kicked off the debate in terms of web 2.0, for better or for worse. And we are all talking about it - so in setting the agenda he is right up there."
Take a walk down memory lane - and find out who made the agenda setters poll in years past
"Blogging's definitely got to the point where there're enough mainstream consumers watching it for the top bloggers to be regarded as agenda setters."
Michael Smith,
Agenda Setters panellist
"Open source gets more important rather than being something that will get squeezed out of the enterprise."
Simon Briskman,
Agenda Setters panellist
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