SMEs get their own mobile cum landline service...
By Jo Best
Published: 14 December 2006 14:50 GMT
BT has taken the wraps off the wi-fi version of its fixed-mobile convergence (FMC) service, Fusion, aimed at SMEs.
FMC services like Fusion allow users to make both mobile and landline calls from a single handset. FMC devices use cellular networks when people are on the move, and when in reach of a hotspot will employ wi-fi to route the calls over the internet. The idea is that by dodging mobile calls in favour of VoIP, companies can cut their phone bills.
As well as using VoIP on the network in their office, SME customers will also be able to connect over BT Openzone's hotspots and the service comes with a data bundle for mobile emailers and an inbox accessible from fixed and mobile terminals.
BT said it will be increasingly working on securing wi-fi roaming deals over the next 12 months.
The small business version of Fusion will launch with two GSM/wi-fi handsets, Nokia 6136 and the Motorola A910, with a third Samsung device promised shortly.
BT has already announced a consumer version of Fusion as well as a corporate version, which is being trialled by Leeds City Council.
The telco is not the only one interested in peddling FMC. Cable & Wireless, Orange and Vodafone have all already launched or are planning to launch a converged offering.
BT's launch comes as part of a push to accelerate growth in its retail arm. BT Retail CEO Ian Livingstone declined to give out projected targets for the SME version of Fusion. "It's too early to say… it's a nascent business," he said.
Microsoft, Nortel show off their unified comms
All together now...
BT takes Fusion to the small
SMEs get their own mobile cum landline service...
VoIP not a priority for public sector
They won't be rushed...
BT enters quad-play era with IPTV launch
Broadband, landline, Fusion - and now Vision...
Brits don't do VoIP or IPTV
UK slow to take on latest telecoms tech
Stories from around the web...
2007 Predictions for the IP Communications Industry The Jeff Pulver Blog
David versus Goliaths in fixed mobile convergence Computer Business Review
Q&A: Better VoIP training needed, SANS director says Search Security.com
The hard politics of convergence Computerworld
silicon.com and the Bathwick Group have surveyed small and medium-sized businesses on how they use and view converged communications - the merged mobile, fixed-line, data and voice services from telecoms providers.
What did they say? Read the full report of the results and analysis of this research.
And watch the video interview with the Bathwick Group analyst Jonathan Steel for a discussion of the research findings.
Copyright © 2008 CBS Interactive Limited. All rights reserved. Top of page