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BT takes Fusion to the small
SMEs get their own mobile cum landline service...

By Jo Best

Published: Thursday 14 December 2006

BT has taken the wraps off the wi-fi version of its fixed-mobile convergence (FMC) service, Fusion, aimed at SMEs.

FMC services like Fusion allow users to make both mobile and landline calls from a single handset. FMC devices use cellular networks when people are on the move, and when in reach of a hotspot will employ wi-fi to route the calls over the internet. The idea is that by dodging mobile calls in favour of VoIP, companies can cut their phone bills.

As well as using VoIP on the network in their office, SME customers will also be able to connect over BT Openzone's hotspots and the service comes with a data bundle for mobile emailers and an inbox accessible from fixed and mobile terminals.

BT said it will be increasingly working on securing wi-fi roaming deals over the next 12 months.

The small business version of Fusion will launch with two GSM/wi-fi handsets, Nokia 6136 and the Motorola A910, with a third Samsung device promised shortly.

BT has already announced a consumer version of Fusion as well as a corporate version, which is being trialled by Leeds City Council.

The telco is not the only one interested in peddling FMC. Cable & Wireless, Orange and Vodafone have all already launched or are planning to launch a converged offering.

BT's launch comes as part of a push to accelerate growth in its retail arm. BT Retail CEO Ian Livingstone declined to give out projected targets for the SME version of Fusion. "It's too early to say… it's a nascent business," he said.