Taking Twitter mash-ups and William Gibson along for the ride
By Steve Ranger
Published: 20 July 2007 12:53 GMT
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Becoming a good citizen could be the best way for businesses to get the most out of virtual worlds.
In the next few weeks publishing house Penguin is running a series of events around the launch of the new novel by the father of cyberpunk, William Gibson - such as placing containers like the one above in-world.
Photo credit: Second Life/Linden Lab
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Virtual worlds set for second coming
Photos: Five virtual worlds you need to know about Photos: Google Earth in the virtual world Photos: BT talks big on virtual worlds Q&A: William Gibson, science fiction novelist Photos: Penguin flies into Second Life Photos: E-tailer Iwoot opens Second Life shop
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