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silicon.com > Management > CIO Insights
Google in court over ad trademark spat
...party ads on Google that use the trademark of car insurance company Geico in the text of ads could infringe trademark law and Google may... Read more
Aug 17, 2005
silicon.com > White Papers > Software and Web Development > Software Development Tools
Insurer Manages Corporate Software More Efficiently With Team Development Tools
GEICO (Government Employees Insurance COmpany), one of the largest auto insurance companies in... Read more
Apr 1, 2007
silicon.com > Special Features > The Spam Report
Ask the Lawyer: Trademark disputes and stopping spammers
...its advert and cites an American court case involving an insurance company Geico (though I cannot see how a US case is necessarily relevant to... Read more
Apr 27, 2005
silicon.com > Management > CIO Insights
Google under pressure as keyword lawsuit gets the nod
...risk of being deemed a contributory infringer." In September, auto insurance provider Geico settled a trademark lawsuit with Google over Google's sale of keywords... Read more
Mar 30, 2006
silicon.com > Technology > Networks
Google to face new lawsuit over Gmail?
...for Google. Last week, the company settled a lawsuit with auto insurer Geico for an undisclosed amount. Geico had complained that Google was responsible for... Read more
Sep 14, 2005
silicon.com > Management > CIO Insights
Google gets French lesson in trademarks
...the company recently won a favourable ruling in a case brought by Geico, the car insurance company. In December, a judge in Virginia ruled that... Read more
Jan 21, 2005
silicon.com > Technology > Software
Google sued over alleged code theft
...it is embroiled in other lawsuits, including one by Berkshire Hathaway's Geico insurance company (which is also suing Yahoo). Google is also wrestling with... Read more
Jul 1, 2004
silicon.com > Technology > Hardware
The secret email the Microsoft VP wrote Buffett
...CEO of Berkshire Hathaway, a kind of umbrella company that owns the Geico insurance company and portions of other businesses, including 11.8 per cent... Read more
Mar 18, 2004
Stories on geico
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IBM XIV® Storage System: Ease of Management Reinvented
Managing a storage system has become a costly and complicated task. The direct labour cost associated with its management is increasing. In addition, organizations incur hidden indirect costs due to slow responsiveness, ineffective utilization, and inflexibility. This paper discusses how the IBM XIV Storage System's revolutionary built-in virtualization architecture provides a way to drastically reduce the costs of managing storage systems.
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Contact Centres: Optimum service at optimum cost
Getting the balance right between meeting the inbound call expectations of busy customers and optimising telecoms costs is the goal for many ICT managers. Technology now enables far more powerful and flexible contact centre platforms to be created without the capital outlay required for conventional systems.
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The ability to leverage location intelligence was critical to the successful rollout of our 3G network as it enabled us to identify potential customers and where they would likely use our enhanced third generation services. As our decision making process was much more informed by location-based data, we could build our network in areas that will serve our customers most effectively.
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