online advertising google
"Jeeves, what happened to your banner ads?"
News Banner ads, once the most common method of advertising online, have been falling out of favour for some time. Ask Jeeves is dropping banner ads from its flagship search site and will instead rely on paid sponsorships and other 'targeted... [07 Jan 2003]
Google searches for more moola
Comment Google is quietly expanding its advertising sales efforts in several European markets and Japan, setting the stage for a renewed turf battle with rival Overture. Google's ad-listing service has snagged high-profile customers away from Overture... [30 Aug 2002]
RealNetworks mulls porn pay-per-view
News It was unclear whether the decision had any material effect on Yahoo's earnings since it was already suffering a collapse overall in its advertising revenue. Search engines are particularly interested in offering sex-related results and reaping... [16 Aug 2002]
Lloyds goes Google
News Google has turned to selling keyword searches after it saw a rapid decline in online advertising sales. Internet search engine Google has signed a £1m advertising deal with Lloyds TSB Insurance to boost the sale of its products. [02 Aug 2002]
Why paying for content's still so difficult
Comment Sixty-six per cent of UK online publishers are preparing to introduce content charges in the near future in a bid to boost flagging advertising revenue, according to a report today from the Periodical Publishers Association Interactive (PPAi). [05 Mar 2002]
Are the days of the free internet over?
News Sixty-six per cent of interactive publishers in the UK will start charging for online content in the near future in a bid to battle falling advertising revenue. In the US Yahoo, Google and the Wall Street Journal have spearheaded the move to a... [05 Mar 2002]
Google to charge for premium searches?
News But with 70 per cent of its revenue coming from advertising, and its preference for text based ads over more consumer friendly banner advertising, the company is increasingly coming under pressure to diversify its revenue streams. [20 Nov 2001]
Model Management: dot-coms rise from the ashes
Comment Google is also one of the few companies, alongside eBay, that can still boast about making money from online advertising. One of the first to join was online auction site eBay, and the latest recruit is privately-held US search engine, Google. [21 Aug 2001]
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