marketer
RSS marketerCase Study - Schwan's
White Paper Software installation is a significant challenge for companies like Schwan's Sales Enterprises Inc.a manufacturer and marketer of frozen foods. Schwan's employees are scattered throughout hundreds of offices in the United States, complicating the... [03 Jul 2008]
Lillian Vernon Transitions to New e-commerce Model with Help from IBM
White Paper However, without full integration of its order processing, inventory and fulfillment systems, the 5,300-employee, Rye, New York-based direct marketer realized it was missing a major opportunity to grow its online channel. [03 Jul 2008]
Customer ProtaView - a Single View of a Customer
White Paper However, in spite of rapidly evolving hardware and software capabilities, it oftentimes comes up short as a solution for the marketer’s need for a single source of truth about a customer. Over the past decade, enterprises have invested over $100... [03 Jul 2008]
Over 500 Palm Handhelds Used To Automate The Sales Process And Eliminate Paper Forms, Improving Sales And Operations
White Paper The Coca-Cola Company, founded in 1886, is the world's leading manufacturer, marketer, and distributor of nonalcoholic beverage concentrates and syrups. To improve their field sales and service operations, these Coca-Cola Argentina bottling and... [03 Jul 2008]
Protagona Ensemble Integration with Siebel Call Centre
White Paper As technology has progressed and the needs of the marketer have grown more sophisticated, campaign management has become a powerful application that coordinates the activities of marketers across all touch points. [03 Jul 2008]
ThinData - Empowered by Dell Technology, This e-Marketer Can Scale Its Architecture to Quickly and Easily Expand Capacity When Landing a New Contract
White Paper ThinData wanted to stay on the leading edge of technology in the rapidly changing world of e-mail marketing, where the consumer, the technologies and ISP policies are constantly changing. DELL powers ThinData's data centre, messaging systems... [01 Jul 2008]
Walters-Dimmick Petroleum Secures Store Broadband With Safe@Office and SMP On-Demand
White Paper WDP) is a marketer of Shell petroleum products with a primary focus on the distribution of Shell fuels across Michigan, Indiana, and Ohio. Walters-Dimmick Petroleum, Inc. WDP manages more than 58 locations, each of which requires an Internet... [18 Jun 2008]
Increased Forecast Accuracy Using SAP APO Demand Planning for Leading FMCG Giant
White Paper The client, India's leading manufacturer, distributor, and marketer of packaged Fast Moving Consumer Goods (FMCG), lacked an efficient forecasting system. Existing systems provided a conflicting and disjointed perspective to manufacturing... [27 Mar 2008]
Nesox Email Marketer
White Paper The widespread use of email has raised serious privacy concerns. A critical issue is how to prevent email information leaks, i.e.when a message is accidentally addressed to non-desired recipients. This is an increasingly common problem that can... [19 Feb 2008]
Under Armour Improves Efficiency, Cuts Costs With Search Solution
White Paper To fuel its rapid growth, Under Armour - a leading developer, marketer, and distributor of branded performance apparel, footwear, and accessories - needed to get timely product information to its sales team. [19 Feb 2008]
Nortel Network Symposium Call Center Server Links PC Connection to Excellent Customer Service
White Paper PC Connection is a direct marketer of Information Technology (IT) products to businesses and consumers worldwide. PC Connection needed a contact center solution that could filter rapidly increasing call volumes to 1,250 specialized agents through... [14 Jan 2008]
Echopass Call Center On-Demand Enables Outbound Marketer to Efficiently Follow Up on Leads
White Paper As a growing company, Infinite Mind lacked the systems it needed to effectively follow up on new sales leads that were being generated through its TV infomercials, radio ads, and internet marketing efforts. [12 Dec 2007]
Whirlpool Corporation Enhances Customer Service and Saves Millions Optimizing Marketing Programs
White Paper Whirlpool Corporation is the world's leading manufacturer and marketer of major home appliances, with more than 70 global manufacturing and technology research centers. The company wanted to centralize customer information to optimize business... [05 Nov 2007]
Microsoft Executive Circle Webcast: Using a Marketer's Portal to Streamline Your Marketing Campaigns
White Paper The attendee of this webcast will learn how Avenue A/Razorfish's Marketers' Portal can seamlessly connect the marketing team with the information and best practices they need, to work together more efficiently - saving time, reducing marketing... [01 Aug 2007]
A Blogging Marketer!
White Paper Blogs are beginning to be used as a business communication tool. The emergence of blogs in providing low-cost, two-way communications with clients and customers will change the nature of online marketing as one knows it. [13 Jul 2007]
