advertising
RSS advertisingSort by: Relevance | Date
Yahoo! claims 'strong' Q2
News Revenue increased eight per cent to $1.35bn, excluding commissions called traffic acquisition costs that are paid to advertising partners. Google had words of caution about the overall economy hurting its... [23 Jul 2008]
Microsoft slams Google-Yahoo! ad deal
News to use Google's advertising technology with Google ads appearing next to Yahoo! In addition, Smith said never before has one company been in a position to control prices on 90 per cent of advertising in... [16 Jul 2008]
Legal Eye: Trademark landmark
Comment Apart from providing precedence on the use of rival trademarks in advertising campaigns, the ruling raises interesting tensions between separate European directives on trademarks and comparative... [16 Jul 2008]
Yahoo! 'Boss' offers up search to build on
News search advertising on the web. There is no payment of any kind we expect from partners but we do say in the terms of service up front that over time we will require them as they build and grow out to use our search... [10 Jul 2008]
Five ways Microsoft could change after Gates
News This indicates Microsoft is really keen to build a better position in the online advertising market. So don't discount another big acquisition bid - it seems Microsoft is very keen to get its mitts on one of the prime... [07 Jul 2008]
Editor's Blog: The naked truth about DSL
Comment It's no surprise that mobile operator 3 has recently been advertising its wireless offering with the tagline 'no need for the fixed line'. It might sound like something from the seedier side of the internet - but naked... [03 Jul 2008]
Spyware Explained
White Paper The dot com crashes of the late 90's brought about a revolution in internet advertising. Banner advertising companies where going broke because internet users where getting sick of the annoying animated... [03 Jul 2008]
McGuire Real Estate Consolidates Applications on SQL Server to Gain Competitive Edge Through Real-Time Business Intelligence
White Paper The solution employed is MISSILE, a web-based database application that unifies all the major processes of a real estate office, such as listing, escrow, advertising, and commission administration. With more than 200... [03 Jul 2008]
Symbol Proves the Perfect Fit to Improve Warehouse Efficiency for Jeans West
White Paper Different stores require different stock levels, and current advertising campaigns and promotions also cause variations in the amount of stock required. Four warehouses in Australia and New Zealand service all 200 Jeans... [03 Jul 2008]
Store as a Medium
White Paper A “Store as a Medium” solution is a method of storing, distributing and showing in-store advertising over an IP network. Unlike a legacy VCR solution, this networked solution is providing dynamic multimedia... [03 Jul 2008]
Mobile, Electronic Ad Ticket Application Improves Quality and Efficiency of Field Sales Processes
White Paper Lee Enterprises has 800 advertising sales representatives working in 17 states, selling ads and inserts that run in the company's many publications and associated Internet services. With the guidance of Palm Solutions... [03 Jul 2008]
Clear Channel Delivers Digital Media Using Microsoft Windows Media
White Paper As one of the country's largest media and advertising companies, Clear Channel Worldwide has been at the forefront of developing and implementing new ways to deliver digital media to consumers. Long a leader in broadcast... [03 Jul 2008]
De Persgroep Saves 10% Annually on IT Costs Using Oracle9i Application Server Technology
White Paper Since the early 1990s, De Persgroep has used Oracle technology to manage its sales, subscriptions, advertising, editing, printing, and back office administration. De Persgroep is the publisher of Belgian's most widely... [03 Jul 2008]
AOL-MovieFone/CSI: Transforming Data into Dollars
White Paper AOL-MovieFone, Inc.is the nation’s largest movie listing guide and ticketing service, providing interactive telephone information, advertising, and teleticketing services to the motion picture industry and moviegoers. [03 Jul 2008]
ExpressBars Suite v4
White Paper It may sound like advertising hype, but this product upgrade has changed the way in which I design applications. This white paper provides a comprehensive review of the increased functionality available via version 4 of... [03 Jul 2008]
