Aquantive
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Microsoft sells off ad agency Razorfish for $530m
News Microsoft acquired Razorfish in 2007 as part of its $6bn takeover of Aquantive. The deal for Aquantive was Microsoft's largest ever and highlighted the importance of supporting more-advanced advertising... [10 Aug 2009]
Microsoft to cast off Razorfish
News Microsoft, which acquired Razorfish in 2007 as part of its $6bn takeover of aQuantive, has reportedly hired Morgan Stanley to find a potential buyer. The deal for aQuantive was Microsoft's largest ever... [29 Jun 2009]
Microsoft hires ex-Yahoo! search exec
News In its announcement of Lu as the president of Microsoft's online services group, Microsoft said Brian McAndrews, former CEO of Aquantive, would be leaving Microsoft. Ballmer said: "Brian McAndrews built a world-class... [05 Dec 2008]
Top of the class for online ads? Search and social networks
News That's according to a report released by Avenue A/Razorfish, the ad agency part of online advertising firm aQuantive, which Microsoft acquired last year. Meanwhile, the major portals also recently acquired ad networks:... [25 Feb 2008]
Google DoubleClick deal: EU ramps up scrutiny
News Redmond, which closed its $6bn purchase of advertising company aQuantive in August, declined to comment on the EC's decision. European antitrust regulators will conduct a more extensive, second-phase review of Google's... [14 Nov 2007]
Ballmer: 'Google is head and shoulders above us'
News Microsoft acquired digital-advertising company aQuantive in May, and has been in the process of investing $2bn in its own online advertising platform. We need to take control back," he said.aQuantive... [12 Oct 2007]
Microsoft seals $6bn aQuantive deal
News Microsoft has completed the largest purchase in its history, sealing its $6bn takeover of internet advertising firm aQuantive. The software maker closed the deal on Friday, according to a filing... [15 Aug 2007]
Yahoo! gets smart about online ads
News Google is buying online ad company DoubleClick for $3.1bn and Microsoft has agreed to pay $6bn for Aquantive. Yahoo! just upped the ante in the display advertising space. It has launched a new display advertising product... [02 Jul 2007]
Microsoft, Yahoo! to face FTC probe over ad buys
News The regulatory agency also plans to look into Microsoft's $6bn deal to buy Aquantive and Yahoo! Microsoft confirmed it has been notified by the FTC that the agency plans to review the Aquantive deal. In... [15 Jun 2007]
Microsoft splurges $6bn to boost ad clout
News In a bid to boost its presence in advertising, Microsoft has announced it will pay $6bn to acquire aQuantive, a digital marketing and services company. Microsoft said the deal will help it support more-advanced... [18 May 2007]
