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BBC is taking tech seriously, so give it a break!
Comment For the private broadcasters such as ITV, the Beeb's ad-free content will likely be chosen over clips that have ads or must be paid for. This is an exciting project - it essentially means people will be able to get... [31 Jul 2009]
The Weekly Round-Up: 29.05.09
Round-Up Facebook sees advertising as its primary money-making strategy, said its CEO Mark Zuckerberg, noting that the company could eventually offer ads not just on its own website. But rather improbably, the financially rosy... [29 May 2009]
Minority Report: Laptop Hunters on a par with drunken uncles
Comment Rather than championing Windows, Microsoft's latest TV ads reveal the company's deep insecurities about its own products, says Seb Janacek. In recent years Apple's advertising strategy has been... [23 Apr 2009]
Five tech predictions for 2009
Comment Free software and the ads that go with it are fine for a downturn but come the recovery - and when SMEs start to become larger companies - the progression to a paid-for, ad-less equivalent could well become all too... [23 Dec 2008]
Yahoo! takes wraps off Open Strategy
News And executive VP Patel believes the ads that can be delivered with the social context - for example clicking on the Yahoo! s music and TV sites. on Monday flipped the on switch for a massive project to... [16 Dec 2008]
Apple back on naughty bench over iPhone ads
News This is not the first time Apple has been scolded over iPhone ads. A recent TV ad for the iPhone 3G stated: "So what's so great about 3G? The Advertising Standards Authority (ASA) has banned another... [26 Nov 2008]
Is tech hiring on freeze?
News Many expect TV and print advertising to be hit harder but that doesn't mean online ads are immune. Even if individual ads or campaigns are profitable, the ad market can be hurt when... [06 Oct 2008]
Exec shake-up in Yahoo!'s mobile world
News That mobile revenue comes from text and display ads, and partnerships, Ko said in an interview. is under financial pressure this year but it's shaking up management of its mobile phone group as part of a plan to make its... [30 Sep 2008]
When is free broadband not free broadband?
News While newspaper ads for the TalkTalk landline and broadband bundle carried a disclaimer alerting readers to the limited geographical nature of the free connection, there was no equivalent text shown onscreen during the... [25 Sep 2008]
Microsoft makes a Move on web TV
News In March, Microsoft said it would begin supporting Move Network's video streaming technology within its own cross-browser video platform, Silverlight, which lets publishers customise navigation and ads. [26 Aug 2008]
Photos: Behind the scenes at Mobile World Congress 2008
Photo Just in case Barcelona's residents hadn't realised the mobile industry had come to town, building-sized ads broadcast its messages from on high. Chambers ended with a demo of unified comms in action, showing a video call... [18 Feb 2008]
Echopass Call Center On-Demand Enables Outbound Marketer to Efficiently Follow Up on Leads
White Paper As a growing company, Infinite Mind lacked the systems it needed to effectively follow up on new sales leads that were being generated through its TV infomercials, radio ads, and internet marketing efforts. [13 Dec 2007]
Dear silicon.com... work and play, mobiles on planes, data leaks...
Comment Photos: GCHQ aims to recruit with in-game ads' Editor's choice silicon.com news editor Steve Ranger flags up his picks on the site this week. Q&A: Bruce Schneier, CTO of BT Counterpane How to survive the first... [25 Oct 2007]
Google sticks ads on YouTube
News But Shashi Seth, YouTube's group product manager, said the company took pains to prevent the ads from annoying the viewer. The search behemoth is ignoring the long-held belief by marketing gurus that a video-sharing site... [22 Aug 2007]
IPTV for beginners
Comment Broadcast advertisers have grown increasingly upset by the practice of commercial skipping and the loss of their ability to control the timing when viewers watch ads for specific events, such as movie openings or store... [04 Jun 2007]
