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The Weekly Round-Up: 20.11.09
Round-Up You're the 'before' picture in those ads that promise to turn a weakling into a rippling hunk. Wheezing. Coughing and spluttering. Unable to complete basic tasks without falling over. Due for a serious upgrade or a... [20 Nov 2009]
Using NitroView and NitroGuard as an Anomaly Detection System (ADS): Benefits of NitroView and NitroGuard for Network + Security Anomaly Detection
White Paper NitroView Enterprise Security Manager collects and analyzes data from multiple systems, correlating all available data for purposes of anomaly detection. The data collected may be sourced from virtually any relevant network device,... [12 Nov 2009]
An Anomaly-Based Intrusion Detection Architecture to Secure Wireless Networks
White Paper To aid in the defense and detection of potential threats, WLANs should employ security solutions that include an anomaly-based intrusion detection system (ADS) that identify wireless network intrusions by gathering and... [12 Nov 2009]
Windows 7 to trump Snow Leopard?
Comment The Get a Mac ads rubbed it in for years by pitching the cool Mac against the awkward but somewhat lovable PC. A revitalised Windows raises the bar for Apple's Snow Leopard, says Seb Janacek. Apple reported record fourth... [20 Oct 2009]
Microsoft CEO Steve Ballmer on Windows 7, Apple and those tablet rumours
News The Microsoft head honcho also gives his opinions on perennial rival Apple, saying of the Mac maker's latest ads: "They've done a very good job of marketing to their 3.5 per cent of the market. Ahead of a visit to the... [05 Oct 2009]
Daniel Ek
AS Profile The service is funded by advertising but the balance of the technology and ads seems to have been the right one while there is also a subscription-based service that does away with the ads. Daniel Ek... [29 Sep 2009]
Facebook adds Nielsen to friends for ads
News The announcement of a partnership with Nielsen on a product called BrandLift, which polls Facebook users on ads they see on the social network, was first reported by The Wall Street Journal. As part of the Advertising... [22 Sep 2009]
Facebook to kill Beacon: Info-sharing programme crumbles under privacy concerns
News Facebook's experiments in social-media advertising turned instead to "engagement ads", which have come under some scrutiny themselves, and the "fan pages" that it encourages brands, organisations, and celebrities to create. [21 Sep 2009]
Microsoft files lawsuits in malicious-ad crackdown
News In each case, Microsoft is suing the unknown parties responsible for the ads. Aiming to crack down on a growing problem, Microsoft said it filed five lawsuits on Thursday against parties it suspects of posting online... [18 Sep 2009]
Google's DoubleClick revamp wants ads to say it in pictures
News Having conquered the web's text-based ad market, Google is setting its sights on display ads - a market dominated by rival Yahoo! Google's dominance of the search engine advertising market has been fuelled by text... [18 Sep 2009]
Hackers target fake ads to steal IDs
News Instead of hacking into major online sites to embed malware, malicious hackers are going in through the front door by exploiting security holes in systems for delivering ads. By sneaking fake ads onto a... [16 Sep 2009]
Google: Fast Flip to let publishers in on the ad action?
News Fast Flip is being tested in partnership with 36 publishers, including The New York Times, Newsweek, and Salon.com, which will get a portion of the revenue from ads Google plans to sell alongside Fast Flip pages. [15 Sep 2009]
Twitter: 'Your tweets belong to you, not to Twitter'
News Twitter posted changes to its terms of service on Thursday, assuring users that they own their tweets while leaving "the door open for advertising" opportunities. The revisions more appropriately reflect the nature of Twitter and convey... [11 Sep 2009]
Google presses play on video ads
News Perhaps the most notable was the recent addition of video ads directly below text ads on the top or right-hand side of the search results page, which can be played directly on that page. This started to... [10 Sep 2009]
Rogue Facebook apps start stealing log-ins, spamming
News All the apps look and act exactly the same and include ads. Security firm Trend Micro warned on Wednesday that a handful of rogue Facebook apps are stealing log-in credentials and spamming victims' friends. [20 Aug 2009]
