advertising
RSS advertisingRevealed: The apps you'll have on your phone in 2012
News Mobile advertising Total spending on mobile advertising in 2008 was $530.2m, and Gartner expects it to grow to $7.5bn in 2012. The mobile channel will be used as part of larger... [18 Nov 2009]
Doing the Right Thing: How Electronic Age Verification Protects Kids Online
White Paper Advertising guidelines are followed for age-restricted products and promotional items. As a society, it has established and lives by a set of rules designed to keep merchandise and services intended for adults out of the... [13 Nov 2009]
Context Adaptive Scanning Engine: Protecting Against the Broadest Range of Blended Threats
White Paper These profits are attained either through the sale or advertising of merchandise or theft of information. Spam, viruses, malware, spyware, denial of service attacks, and directory harvest attacks are all driven by the... [12 Nov 2009]
Photos: Firefox through the ages
Photo It includes the built-in search box in the upper-right corner that, by leading to searches and search advertising at Google, provides the lion's share of Mozilla's revenue. Mozilla is celebrating the fifth anniversary of... [10 Nov 2009]
Telegraph CIO on the rocky road to going Google
News The business also uses hosted CRM from Salesforce.com to manage its subscription service and advertising sales, as well as its expanding ecommerce business. Businesses thinking of switching to cloud computing should... [04 Nov 2009]
'UK must up privacy safeguards following Phorm'
News The announcement follows complaints by UK citizens and privacy groups over the government's lack of action after telco BT conducted trials of the Phorm behavioural advertising service without getting consent from its... [30 Oct 2009]
Leading a Company to Embrace and Capitalize on Innovation
White Paper Innovation," therefore, can apply in many areas: construction methods, advertising techniques, Internet technologies. Virtually every company that plans to remain viable throughout the ebbs and flows of the business... [29 Oct 2009]
NBA Basketball Team Scores With Sales Force Automation Tool
White Paper Advertising revenues exist for each of these events. The Portland Trail Blazers' organization sells tickets to 41 home basketball games as well as an estimated 250 additional events per year. With professional sports,... [28 Oct 2009]
Augmented reality's time is coming thanks to smarter smartphones
News The revenues from such industries, however, will soon be outstripped by advertising and mobile apps sales, ABI research said. Today's increasingly feature-packed smartphones are likely to propel the use of augmented... [26 Oct 2009]
YouTube presses play on Channel 4 top shows
News The partnership will initially run for three years and the two parties will share advertising revenues. Under the terms of the deal, Channel 4 will have a branded presence on YouTube and will be able to sell... [16 Oct 2009]
BBC iPlayer gets ready to go Worldwide
News The BBC's international service has been funded by advertising since November 2007, as it is not covered by the UK licence fee. BBC Worldwide has confirmed it wants to launch an iPlayer-style paid-for video platform,... [12 Oct 2009]
Mark Zuckerberg
AS Profile Social mores, advertising models and even insurance actuarial calculations are all being influenced by FB. As founder and CEO of Facebook, Mark Zuckerberg topped the Agenda Setters list in 2007 after the social network... [08 Oct 2009]
The Weekly Round-Up: 02.10.09
Round-Up The internet has led to a massive drain in revenues in traditional advertising channels! Over the years, the internet has been blamed for many of the world's ills. Sometimes fairly, though often not. The internet is... [02 Oct 2009]
Targeted Interactive Advertising: A Killer Revenue App
White Paper This white paper explores the opportunities that exist for service providers as they shift how value is created, managed and monetized in their networks to take advantage of next-generation advertising models. [02 Oct 2009]
Minority Report: Is Microsoft competing with imaginary Apple tablets?
Comment Operating systems, touchscreen music players, advertising, retail stores, you name it. Are Microsoft and Apple about to lock horns yet again, this time in the battle to reign king of the Tablet? Or, Seb Janacek says, is... [01 Oct 2009]
