brands
RSS brandsGetting Serious About PCI Compliance
White Paper With so many data breaches in the news and the card brands stepping up enforcement of the Payment Card Industry (PCI) Data Security Standard (DSS), merchants, banks and service providers are increasingly taking... [05 Oct 2009]
Payment Card Industry Data Security Standard (PCI DSS) Primer Version 1.1: Applying PCI to Wireless LANS and Compliance Requirements
White Paper In an effort to curb the sharp rise and strikingly large impact of credit card theft, the top five payment card brands - American Express, Discover Financial Services, JCB, MasterCard Worldwide and Visa International -... [02 Oct 2009]
Rupert Murdoch
AS Profile But while News Corp's brands may be significant individually, Murdoch's continued presence on the Agenda Setters list is once again down to his sheer political weight and the breadth of his empire, covering so many areas... [30 Sep 2009]
Dave Girouard
AS Profile Having previously worked for Apple's marketing he knows a thing or two about building brands, and Google is also delivering the technology to back it up, something which is clearly going to concern more traditional... [29 Sep 2009]
Facebook to kill Beacon: Info-sharing programme crumbles under privacy concerns
News Facebook's experiments in social-media advertising turned instead to "engagement ads", which have come under some scrutiny themselves, and the "fan pages" that it encourages brands, organisations, and celebrities to create. [21 Sep 2009]
SAS Helps 1-800-Flowers.com Grow Deep Roots With Customers
White Paper 1-800-FLOWERS.COM is one of the best-known and most-successful brands in gift retailing - and it just keeps getting better. The challenge for 1-800-FLOWERS.COM needed to make decisions in real time to increase retention,... [19 Sep 2009]
American Honda Saves Millions Using SAS
White Paper Boasting one of the most admired and recognized brands in the United States, American Honda ensures the continued quality and performance of its automobiles by listening closely to what its customers - and the data - are... [19 Sep 2009]
SAS Drives Savings and Revenues for 1-800-Flowers.com
White Paper 1-800-FLOWERS.COM has grown its family of gift brands to more than 14 through a combination of internal development and strategic acquisitions in the past nine years. The challenge for 1-800-FLOWERS.COM was that it... [19 Sep 2009]
Kraft Foods Discovers the True Measure of SAS
White Paper In fact, Kraft's superior portfolio contains many of the world's favorite brands. Oreo, Ritz, DiGiorno and Kool-Aid. Kraft makes foods with names that people recognize. The challenge was to ensure consistent flavor and... [19 Sep 2009]
Chip and PIN and the PCI Data Security Standard
White Paper With the exception of Discover Financial, all of the other major card brands (Visa, MasterCard, JCB and American Express) have adopted various forms of the Chip and PIN technology. Chip and PIN is a British... [02 Sep 2009]
SAP Case Study: Kimberly-Clark Corporation
White Paper Kimberly-Clark Corporation and its well-known global brands are an indispensable part of life for people in more than 150 countries. It needed to make reporting a mission-critical function and to provide the right... [01 Sep 2009]
Build-a-Bear Workshop's Scandinavian Franchise Boosts Business Intelligence With IBM Cognos and EG
White Paper Louis, Missouri, and has grown to become one of the world's most successful children's brands, with more than 400 stores worldwide. Build-A-Bear Workshop was founded in 1997 in St. Build-A-Bear Workshop's Scandinavian... [01 Sep 2009]
Volkswagen Financial Services Drives Down Response Times With IBM Systems Solution for SAP NetWeaver BW Accelerator
White Paper Volkswagen Financial Services AG (VWFS) provides a comprehensive range of services for the worldwide market, including financing, insurance, leasing and banking for the Volkswagen, Audi, Seat and Skoda automotive brands. [01 Sep 2009]
Yum! France Expands Its Performance Analysis Capability for Its Two Major Restaurant Brands
White Paper France owns the Pizza Hut and KFC brands in France and is part of the worldwide Yum! France wanted to enable common financial consolidation for the Pizza Hut and KFC brands and improve precision and... [28 Aug 2009]
Marine Electronics Supplier Sees Advances in Manufacturing IT With New ERP Solution
White Paper When Navico, a worldwide supplier of marine electronics, moved its Lowrance and other acquired brands into one operating unit, the resulting migration of business and product data exposed the limitations of its older... [28 Aug 2009]
