campaigns
RSS campaignsWindows 7 will be business standard by next year
News We discovered that 44 per cent of businesses will allow users to be early adopters of Windows 7, outside of specific upgrade campaigns, which will go a long way toward speeding up your companywide deployments and will... [20 Oct 2009]
Christian Engström
AS Profile The party, which campaigns on the issue of copyright and patent law reform, won a Swedish seat in the European Parliament during the recent round of elections. The issue of piracy has never been more hotly debated,... [08 Oct 2009]
Increasing marketing campaign profitability with predictive analytics
White Paper Discover how predictive analytics can help your company move from large, unfocused marketing campaigns with low response rates to smaller, targeted campaigns that help you increase revenues and customer... [07 Oct 2009]
Bosch Security Systems Boosts Marketing Abilities With Access to Comprehensive Customer Data
White Paper The challenge was to enable the company to develop and execute customer specific marketing campaigns and improve the manufacturer's ability to anticipate customer needs, thereby strengthening its sales results. [02 Oct 2009]
Personalised Banking Services With Microsoft Dynamics CRM
White Paper The Microsoft Dynamics CRM 4.0 powered operational CRM and front-end solution provides a single view of the customer and an integrated approach in the management of the preferred channel of the sales campaigns. [02 Oct 2009]
Dynamics CRM Data Reduction Systems Webcast
White Paper With Microsoft Dynamics CRM Online, the organization has improved visibility to real time data for marketing campaigns and product launches. Data Reduction Systems is a document management company, specializing in... [21 Sep 2009]
ING Direct Canada Enhances Marketing Campaigns With SAS
White Paper It needed to automate its marketing campaigns to save time. ING DIRECT Canada provides simple banking products with no fees and great rates that it says have helped Canadians earn more than $3 billion in interest since... [19 Sep 2009]
SAS Marketing Optimization Boosts Expected Campaign ROI by Over 50 Percent
White Paper The challenge was to evaluate multiple marketing campaigns simultaneously and predict, for any given mix of campaigns, which products should be marketed to each individual customer. Scotiabank has set... [19 Sep 2009]
Laurentian Bank Gets Competitive Through Improved Customer Intimacy
White Paper Laurentian Bank, Canada's seventh largest bank, found that targeted campaigns are more successful marketing tools than mass mailings. The challenge was to Access and manage massive amounts of customer data in order to... [19 Sep 2009]
Forget Branding, Says Topdanmark. Less Is More
White Paper The challenge at Topdanmark was to automate marketing campaigns to drive strong lead management instead of spending large sums of money on mass communications. Topdanmark deployed SAS that optimizes campaign... [19 Sep 2009]
Intellidyn Answers Consumers' Calls to 'Know Me'
White Paper The challenge for Intellidyn was to help clients understand the behavior and attitude of the customer and increase returns on their direct-to-consumer marketing campaigns. Housing the most comprehensive repository of... [19 Sep 2009]
Clarity in Customer Insight at Confused.com
White Paper The challenge was to make use of valuable data in a competitive marketplace to gain new customer insights, better target campaigns and improve operational efficiency, enhance cross-selling and increase revenue. [19 Sep 2009]
Betting on the Dice: Giving Customers What They Want With the Help of Analytics
White Paper The challenge was to obtain timely, relevant and consolidated information to gain new customer insights in order to create better marketing campaigns and optimize their resources. Established in 1980, Resorts World... [19 Sep 2009]
First National Bank Builds 360 Degrees of Customer Vision
White Paper The challenge was to increase the number and effectiveness of marketing campaigns. In 1998, as a consequence of the merger of Rand Merchant Bank Holdings and Anglo American, First National Bank (FNB) became the retail... [19 Sep 2009]
SAS BI Server Shaved Reporting Time From Two Days to 10 Minutes, Freeing Hallmark Staff to Do More In-Depth Analysis
White Paper The challenge was that Hallmark needed to measure the effectiveness of direct marketing campaigns and customize them for all its Gold Crown customers. The nearly 100-year-old Hallmark greeting card company is reaching... [19 Sep 2009]
