ecommerce

Travel site bookings fly when glitch fixed

Case Study Thomson Holidays ecommerce manager George Nolan said: "The traditional testing products tell us a lot about what is going on in the site but they don't give us a lot of information about how many attempts to purchase are failing and why.

Tags: testing, ecommerce, travel

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[09 May 2008]

Monarch soars with Google search tech

Case Study Ian Chambers, ecommerce manager for flyMonarch.com, told silicon.com the airline wanted to improve the speed, accuracy and context for people to find answers to questions on the website. Monarch Airlines has recently started to use Google's Custom...

Tags: google, web services, airport, search

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[03 Dec 2007]

Left-handed stormtroopers fight for ecommerce site

Case Study An ecommerce website specialising in products for the left-handed has enlisted Star Wars stormtroopers as part of its sales arsenal. The business was first established in 1968 as a shop in Soho and set up an ecommerce site in 2000.

Tags: ecommerce

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[21 Nov 2006]

Testing boosts Friends Provident's ecommerce apps

Case Study Financial service company Friends Provident is using software testing tools to improve the quality of its ecommerce applications. The company's tech team designs, implements and manages ecommerce applications that deliver insurance information to...

Tags: testing

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[08 Nov 2006]

Holiday resort slashes time for data queries

Case Study Richard Verhoeff, director of ICT services and ecommerce at Center Parcs, said the company's data systems used to be slow and weren't able to handle complex requests. Holiday resort chain Center Parcs is using business intelligence tools to better...

Tags: business intelligence

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[26 Oct 2006]