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Working with Telecommunications: Churning in the Telecommunications Industry

White Paper Churn is the process of customer turnover. In the mobile telecommunications market, a 1995 report by Digital Equipment Corp.estimated the cost of churn at around $400 per new subscriber.... [03 Nov 2009]

The Weekly Round-Up: 23.10.09

Round-Up Partly because it took an age to get through the automated customer service systems to a real person ("press 1 to be ignored, press 2 to be put in a queue until you hang-up from boredom…') and partly because the high staff... [23 Oct 2009]

How tech is helping gamblers get that casino feeling

News The customer churn is very important - anything around customer relationship management, customer intelligence, usability studies. When you think of gambling, smoky casinos populated by tough guys chewing cigars and... [23 Oct 2009]

BT Retail Boosts Upselling and Productivity and Cuts Churn in Price-And Service-Driven Market

White Paper A major force in the U.K.communications market, BT Retail offers a mix of innovative propositions, integrated offerings, and bespoke solutions that have won it 17 million business and residential customers. [02 Oct 2009]

Property Services Firm Implements CRM Tool, Generates Return on Investment in Less Than Three Months

White Paper Customer satisfaction increased, client churn decreased, and salespeople increased cross-sales revenues along with their sales closure rate. Low usability of the firm's existing SAP Customer Relationship Management (CRM)... [02 Oct 2009]

Beyond CRM: How to improve customer interactions

Comment As such, retaining customers and minimising customer churn against a backdrop of cost-reduction imperatives are major concerns for organisations today. Quocirca's Louella Fernandes explains how they need to rethink their... [25 Sep 2009]

Entel PCS Leads the Way: Chilean Telco Boosts Customer Loyalty With SAS

White Paper The challenge was to reduce customer churn in the competitive Chilean mobile phone market. Entel PCS deployed SAS Customer Retention for Telecommunications helps Entel PCS maintain the lowest churn rate... [19 Sep 2009]

EarthLink Uncovers the Right Marketing Messages and Product Offers to Keep Customers Coming Back

White Paper The challenge was to reduce customer churn while increasing loyalty and product adoption. EarthLink has capitalized on the mantra that it's cheaper to keep existing customers than acquire new ones. So when it decided to... [19 Sep 2009]

Successful Product Bundling Strategies for the Communications Sector: Why Optimizing Value Creation Is Critical to Success

White Paper Bundling strategies were successfully deployed by banks and other retail financial services organizations to reduce churn, encourage loyalty and grow the overall value of the customer base. Despite a dizzying rush of... [16 Sep 2009]

Data Mining in Telecommunications and Studying Its Status in Iran Telecom Companies and Operators

White Paper This paper describes the main applications of data mining in telecommunications including : fraud detection and prediction, marketing, customer profiling, network fault isolation, churn management, etc. [29 Aug 2009]

eCare: Hands-On Customer Support

White Paper Ten years ago, only a few people might have recognized the expression "Customer Churn. Today, almost everyone knows what it means, and a growing number of decision-makers can quote average churn figures... [15 Aug 2009]

Protect Your Ability to Deliver Valued Services

White Paper Worst of all, the resulting dissatisfaction encourages churn, and it's expensive to acquire new customers. The rising tide of spam and malware challenges service providers of every type: Internet Service Providers... [30 Jun 2009]

Cheat Sheet: Business intelligence

News It's not just about dealing with customers though: businesses can also use BI to be inward-looking, monitoring their internal workforce for everything from anomalous data, flagging potential fraudulent activity, to patterns of... [08 Jun 2009]

Fractal Helps Leading Telecom Operator Control Churn by Powering Proactive Retention Programs With Predictive Churn Models

White Paper A leading telecom operator in one of the largest circles, was faced with the problem of customer churn. The challenge therefore was to build churn models that would help the telecom operator identify... [16 May 2009]

Businesses hunting for gold with data mining

News Giovanni Lux, customer intelligence manager for Fiat, told silicon.com the company has been able to retain more customers and reduce churn, and said customer retention has improved by "six or seven per cent" since the... [15 May 2009]

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