audience in comment and analysis
Macs more likely to be used on your network but you didn't pay for them
Comment Apple is content to continue to make Mac OS more enterprise-friendly and continue to enter organisations through the "back door" so it can keep complexity down and not muddle its message with one to a business audience. [21 Sep 2009]
Peter Cochrane's Blog: Digital TV too annoying to watch?
Comment Judging by the falling audience numbers and nose-diving advertising revenues, I reckon the clock might just be ticking for the old broadcast paradigm. Compiled on the Ipswich to London train and dispatched to silicon.com... [11 Aug 2009]
Bill Gates: 'We're going to make the cows that don't fart'
Comment Who is your ideal audience for them? It's been a year since Bill Gates left full-time work at Microsoft, but he's found plenty to keep him busy. In between trying to eradicate polio, tame malaria, and fix the broken US... [16 Jul 2009]
Why your business should use Twitter
Comment The BBC appears to be using Twitter as an in-house tool for soliciting audience feedback and many are now styling it as a search engine for current events. Twitter's not just about what you ate for breakfast. [09 Jul 2009]
Five ways Microsoft has changed since Gates left
Comment The way Microsoft has distributed the beta of Windows 7 to a restricted audience, he explained, has meant that those included felt "special" while others felt they were missing out. What's becoming of Microsoft post-Bill... [08 Jul 2009]
How much SEO is too much?
Comment When does it go from a help in gaining audience and customers to a distraction from the job at hand? Simply write for your audience, in a simple honest way with specifics about what you do, and the... [01 Jul 2009]
The Weekly Round-Up: 12.06.09
Round-Up But the audience at the keynote was rewarded with a new iPhone, although the company made them wait until the last 20 minutes before unveiling the new device. 'Web 2.0' has become the one millionth word to be 'accepted'... [12 Jun 2009]
Peter Birley
CIO Profile This year marks his debut on the silicon.com CIO50 but the IT chief is well known to the silicon.com audience as a frequent contributor to the comment and CIO Jury sections. Peter Birley has been director of IT and... [03 Jun 2009]
From IT sales to stand-up comedy
Comment Whereas the thing about IT, I would say you know exactly who your audience is when you're selling and you can do all your research on the 10 people that are going to be in a meeting. Did you hear the one about the CIO... [14 Apr 2009]
Peter Cochrane's Blog: RIP newspapers
Comment The only 'Daily X' I want is the 'Daily Me', and that is the real challenge - an audience of one! Compiled on the 06.53 Ipswich to London train, and dispatched to silicon.com via wi-fi from The Institute of Directors in... [23 Mar 2009]
The Weekly Round-Up: 20.03.09
Round-Up Strangely, given that silicon.com's audience is made up of technology enthusiasts, not many readers seemed particularly bothered by the hold ups with this IT project (not sure if these guys would agree with them though). [20 Mar 2009]
The Weekly Round-Up: 06.03.09
Round-Up The Governator even came programmed with some gags to wow the audience, such as: "What an amazing gathering, almost half a million people from nearly 100 different countries. You may be shocked at this revelation but... [06 Mar 2009]
Legal Eye: Social networkers get smart about privacy rights
Comment Facebook underestimated its audience by assuming it could make changes without sufficient warning or engagement with its community. Since their introduction, social networks have always had to walk a fine line regarding... [05 Mar 2009]
Editor's Blog: Winning the war on technology marketing speak
Comment I'm sure many of the buzzwords and phrases we mock (seamless, end-to-end, plug-and-play, robust) started out as benign attempts to express the complexities of IT to a general audience. Usually when I meet a technology... [26 Jan 2009]
Why your business should embrace web 2.0
Comment Consumers can now initiate the dialogue; they have moved out of the audience and onto the stage. Web 2.0 technologies can be a boon to businesses - find out how in this excerpt from Throwing Sheep in the Boardroom by... [22 Jan 2009]
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