potential customers in comment and analysis
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Take stock for tough times
Comment Customers quickly learn when to shop the sale periods. With recent research suggesting up to 30 per cent of customers are much more actively seeking promotions, it is important that pricing is in line with the market and that the message is... [24 Jul 2008]
The Naked CIO: Service level disagreements
Comment This approach revolves around compensation, increasing or decreasing according to how well customers are satisfied, measured by a number of service indicators. What's more, against the backdrop of ever-increasing offshoring, these agreements... [07 Jul 2008]
Name that tune...the rise of Shazam
Comment These guys are making millions of pounds - each carrier - with some of our deployments and some of our customers. There's a chart of most identified songs on the homepage - and Shazam freely delivers track ID-ing (aka tagging) data to record labels... [12 Jun 2008]
Minority Report: What's in store for the iPhone?
Comment By June, potential iPhone customers will be slavering at the bit for the faster model. Anyone who's messed about with a jail-broken iPhone will have realised the potential on offer. When it comes to predicting Apple product launches, Seb Janacek... [23 May 2008]
How to detect data leaks
Comment In addition to blocking data leaks, DLP tools can also help companies carry out a risk assessment on their data, allowing them to check where their sensitive data is stored and helping customers put it in more secure locations. [19 Mar 2008]
Outsourcing - life after the contract
Comment Another is the possibility of contractors taking cost or resource out of the project to increase their profit margins or to service other customers. Once the contract is signed, there are potential pressure points that can determine the success or... [12 Mar 2008]
The Naked CIO: Innovation - same old story
Comment Although of course the perfect world lacks two basic but essential ingredients - users and customers. Certainly creative concepts get watered down not because of their inherent potential but because of the users who sap the energy, drive and... [18 Feb 2008]
Banking can execute change in real-time
Comment Businesses are coping with increasing financial uncertainty and battling to retain demanding customers. If it failed, it had the potential to bring the bank to its knees. The financial sector is 10 years behind the times in its approach to... [02 Jan 2008]
Whose data is it anyway?
Comment We are calling for greater public debate and for the government to consider legislation that would require organisations that suffer information security breaches to alert their customers if there is a chance the breach has put individuals... [17 Dec 2007]
Leader: Why security threats don't have to be taxing
Leader We are calling for greater public debate and for the government to consider legislation that would require organisations that suffer information security breaches to alert their customers if there is a chance the breach has put individuals... [09 Oct 2007]
Location, location, location...
Comment Where are my most profitable customers? But despite the proliferation of data that companies generate today, the potential value of the location dimension is often overlooked in the business intelligence process. [09 Oct 2007]
Leader: Where was Northern Rock's technology?
Leader Every bank has the information and presumably the resources to reassure each of its customers that their money is safe. The bank's website has been brought to its knees by the weight of online customers trying to get out of Dodge. [19 Sep 2007]
Leader: The business of social networking
Leader Social networking could, for instance, turn out to be just the tool to help you get closer to your customers - and give them the ability to meet the personalities behind your company. But, by the same token, the potential for the workplace... [20 Jun 2007]
Editor's Blog: Grey areas, honesty and naivety
Comment And speaking to many vendors here it surprises me the level of enquiry from potential customers. silicon.com editor-at-large Will Sturgeon is blogging from the InfoSecurity show at London Olympia. Some interesting goings on at InfoSec. [26 Apr 2007]
Editor's Blog: Live from InfoSec
Comment Trade shows are largely regarded as one of those 'love to hate', 'it goes with the job' kind of chores for all attendees - from exhibitors to potential customers to journalists. Delivering the first keynote of the day, Lord Broers, chair of the... [24 Apr 2007]
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