database marketing
LG Electronics Nordic AB Reduces Administration Costs by 50% With Integrated Web-Based System
White Paper LG Electronics Nordic AB worked with Explit AB to implement Oracle Database as a scalable platform for the company's cost control system in its marketing department and integrated different kinds of information with new Web applications on a... [05 Jul 2008]
Real Estate Firm Adopts Microsoft Dynamics CRM Online to Drive Up-Sell Opportunities
White Paper At California-based real estate firm The Norris Group, ten years of customer history and order data were held by an online e-mail marketing vendor. After the company brought the data in house, the database progressively degraded and crashed. [05 Jul 2008]
ThinData - Empowered by Dell Technology, This e-Marketer Can Scale Its Architecture to Quickly and Easily Expand Capacity When Landing a New Contract
White Paper ThinData wanted to stay on the leading edge of technology in the rapidly changing world of e-mail marketing, where the consumer, the technologies and ISP policies are constantly changing. DELL powers ThinData's data centre, messaging systems... [05 Jul 2008]
Microsoft Dynamics CRM Online - The Norris Group Case Study
White Paper At California-based real estate firm The Norris Group, ten years of customer history and order data were held by an online e-mail marketing vendor. After the company brought the data in-house, the database progressively degraded and crashed. [03 Jul 2008]
New SAS Performance Optimizations to Enhance Your SAS Client and Solution Access to the Database
White Paper Whether one uses SAS Web Report Studio, SAS Marketing Automation or other SAS clients or solutions, or still submit the SQL queries in batch, one owe it to themselves to see how one can make them run faster. [31 May 2008]
The Business Value of Microsoft Office Professional 2007: Top 10 Benefits
White Paper Office Professional 2007 provides the users with a complete set of productivity and information management tools to accomplish routine tasks quickly, effectively manage customer and contact information in one place, produce professional-quality... [30 May 2008]
SThree Achieves 33% Revenue Growth as Sales Consultants Get a Clearer View of Customers
White Paper The challenge was to standardize sales and marketing 'Best practice' across all brands and support a Group requirement that the system can be developed in house to meet changing future needs. SThree implemented Oracle's Siebel Customer Relationship... [30 Apr 2008]
Sun Storage Consolidation and Virtualization Solution Boosts Performance, Lowers TCO
White Paper KnowledgeBase Marketing provides information and database marketing solutions that enable companies to acquire and manage profitable customer relationships across traditional and Web-based contact points. [16 Apr 2008]
A Leading Oil and Gas Company Implements a Service Oriented Architecture Solution for Use in LNG Supply Trading and Marketing
White Paper The client obtained a secure web based system for complete management of data critical to LNG marketing supply and trading. The primary business need is to design and develop a quality database for LNG for use in storing information about global... [04 Apr 2008]
Fisher & Paykel Finance Adds Up for Sales Team
White Paper This leads to much greater customer insight, more targeted sales and marketing campaigns as well as superior customer service. FPF needed a CRM solution that could better manage its large customer and merchant database records and capture... [02 Apr 2008]
Marketing Services Firm Develops Clear Access to Remote LOB Applications
White Paper National Marketing Resources is a 450-employee firm based in Kearney, Missouri, that provides sales and consulting services for entrepreneurs and small businesses in real estate investment and e-commerce. [02 Apr 2008]
Marketing Services Firm Introduces Sleek SOA With Server Upgrade
White Paper National Marketing Resources, a 450-employee firm based in Kearney, Missouri, provides sales and consulting services for entrepreneurs and small businesses in real estate investment and e-commerce. These servers include the SQL Server database and... [23 Mar 2008]
Software as a Service Provider Lets Shoppers Furnish Homes in an Online 3D World
White Paper Edgenet, and its Big Hammer Data Division, helps retailers and manufacturers serve customers by hosting a Global Data Synchronization Network (GDSN) and Marketing data pools of basic product attributes, providing a common classification for products. [23 Mar 2008]
Search Time Slashed With New Portal to Legacy Database
White Paper To maximize its marketing effectiveness, the Microsoft Information Worker Product Marketing Group needed a way to rapidly locate and share data about how partner companies were deploying the Microsoft Office system for customers worldwide. [28 Feb 2008]
Blue Stuff Improves Order Processing and "Saves Thousands of Dollars"
White Paper This helps them to quickly identify what products to target for marketing and which items provide their best return on investment. Improved reporting now enables them to pull profit and loss statements for each product from one database, thus... [20 Feb 2008]
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