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Why Do Denial of Service Attacks Reduce Future Visits?: Switching Costs Vs. Changing Preferences
White Paper The attacks had a lasting negative impact on six of the seven websites attacked (CNN, Yahoo, ZDNet, Amazon, Buy.com, and EBay, but not ETrade). This paper examines the denial of service attacks of February 2000 to... [22 Oct 2008]
Why does phishing work?
News Presented with a genuine Etrade email that directed recipients to a legitimate secure site with a simple, graphic-free design optimised for mobile browsers, 77 per cent of participants guessed it to be a fake. [03 Apr 2006]
Ecommerce players put muscle into security
News Joe Raymond, chief architect of web optimisation for Etrade, said that malicious attackers, for example, will continually evolve their techniques as technology solutions are developed to thwart them. Addressing a rise in... [22 Feb 2005]
E*trade keeps pole position
News The all stock deal will leave Etrade in top position, despite Ameritrade's effort to challenge the market lead with the acquisition this week of Datek. Online stockbroker E*trade looks set to keep its market lead with a... [12 Apr 2002]
Online stockbroker recovers
News Online stockbroker ETrade has posted a modest profit for the fourth quarter ended 31 December 2001. ETrade credited its move away from stock broking, to services such as banking, insurance and mortgages,... [15 Jan 2002]
Bye-bye, sell sell: The rise and fall of online share trading
Comment Etrade moved from pure brokerage services to banking services last year and now 60 per cent of revenue comes from non-transactional business. Rival multinational Etrade is also keeping an eye on costs,... [13 Feb 2001]
E*Trade results overshadowed by Nasdaq desertion
News Etrade's announcement may have backfired as the company publicised the move before it notified the SEC However, the announcement was overshadowed by news that the company is leaving its listing on Nasdaq in favour of the... [25 Jan 2001]
Verizon WAPs US two weeks after launch
News Customers can access 32 branded sites including ABC News, Amazon.com, Etrade and MSN. Newly formed mobile operator Verizon Wireless has unveiled its US WAP strategy - just two weeks after hitting the market. [17 Jul 2000]
Germany sets sights on hackers
News ZDNet, ETrade, Buy.com and Excite. The German government is setting up a specialist taskforce to deal with the threat of Internet hackers. In an announcement this week, German Interior Secretary Otto Schily said IT... [22 Feb 2000]
Hacking wave ends as FBI prepare to investigate
News The hack attacks which brought down Amazon, CNN, eBay, eTrade and ZDNet seem to have come to a halt, but none of the perpetrators have been identified. Janet Reno, US attorney general, this week pledged a full FBI... [10 Feb 2000]
Garban launches etrade system
News Money broker Garban has unveiled an electronic trading system that it claims can save its customers up to 85 per cent on dealing costs. The company says the system has been designed to improve liquidity, open up the market and reduce... [05 Oct 1998]
E*Trade cuts charges in European customer drive
News The site can be found at www.etrade.com The online brokering company E*Trade is today offering free services to investors on its Web site. Research, news and price quote facilities will be available in an attempt to... [11 Sep 1998]
