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Google, Salesforce to buddy up over CRM
News For Salesforce.com, the alliance expands its efforts to tie its hosted CRM software with Google AdWords, following its acquisition of privately held Kieden last year. Google and Salesforce.com are expected to today launch a combined website that is... [05 Jun 2007]
Google Ad boom sparks next NetSuite-Salesforce spat
News Yesterday Salesforce.com announced the purchase of AdWord revenue-tracking app Kieden and today NetSuite announced the roll out of its own Keyword Marketing Module. NetSuite claims a number of differences, most notably the fact its system is free... [23 Aug 2006]
Salesforce shops for Google AdWords add-on
News The acquisition, expected to be announced today at a news conference in New York, brings the operations of Kieden, a four-person operation with 45 customers, to Salesforce.com. Salesforce.com CEO and chairman Marc Benioff and Kieden co-founder... [22 Aug 2006]
