media agency aquantive
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Top of the class for online ads? Search and social networks
News That's according to a report released by Avenue A/Razorfish, the ad agency part of online advertising firm aQuantive, which Microsoft acquired last year. Meanwhile, the major portals also recently acquired ad networks: Microsoft acquired DrivePM as... [25 Feb 2008]
Google DoubleClick deal: EU ramps up scrutiny
News Redmond, which closed its $6bn purchase of advertising company aQuantive in August, declined to comment on the EC's decision. Google, which announced its DoubleClick $3.1bn merger agreement in April, is seeking to accelerate its display-ad business... [14 Nov 2007]
Microsoft, Yahoo! to face FTC probe over ad buys
News The regulatory agency also plans to look into Microsoft's $6bn deal to buy Aquantive and Yahoo! Microsoft confirmed it has been notified by the FTC that the agency plans to review the Aquantive deal. In an interview last month, Microsoft division... [15 Jun 2007]
Microsoft splurges $6bn to boost ad clout
News Microsoft said the deal will help it support more-advanced advertising products and technologies across areas including media planning, video-on-demand and IPTV.aQuantive produces the Atlas Media Console and Drive PM tools for advertisers and... [18 May 2007]
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