audience in news
Generation Y setting tech agenda
News Charles Golvin, principal analyst at Forrester Research said Generation Y is the audience companies are most struggling to understand - a key issue due to their importance for future revenue growth. Companies are having trouble keeping up with... [25 Jul 2008]
Privacy concerns over Google Street View
News The Google service, which was first made available to a European audience last Thursday, shows 360° views of streets as a part of the Google Maps application. The Information Commissioner's Office has said it has concerns about Google's Street View... [09 Jul 2008]
Old browsers at risk from attack
News The authors noted it has taken IE7, the current Internet Explorer release, 19 months to gain only 52 per cent of the entire Internet Explorer audience. A group of researchers have said 637 million web users are surfing with outdated internet... [03 Jul 2008]
Yahoo! has a reshuffle at the top
News As expected, Ash Patel and Hilary Schneider will report to Decker, with Patel leading a new audience products division, and Schneider in charge of go-to-market operations for the US region. One, the audience technology group, will be led by Venkat... [27 Jun 2008]
BBC takes wraps off iPlayer 2.0
News Speaking in London today, BBC group controller for Future Media and Technology, Erik Huggers, said: "We’ve learned quite a bit over the last 12 months about what our audience likes… and we've continued to innovate quite substantially. [25 Jun 2008]
Google helps measure up audiences
News The spokesman said audience measurement features are an outgrowth of Google's efforts to provide better media planning tools. The company was confirming details first reported by the Wall Street Journal about Google's plans to compete with... [24 Jun 2008]
Credit crunch not hitting IT spend
News The audience at Gartner's Outsourcing & IT Services Summit 2008, taking place from 2 to 4 June in London, will be told that, despite talk of a recession, the IT services market will continue to grow, with bigger vendors, such as Google and... [21 May 2008]
Nationwide WiMax in next two years?
News Speaking at a roundtable discussion yesterday, Ashish Patel said the long-range wireless technology would find an enthusiastic audience among the users of mini-notebooks and other portable web-surfing devices. [09 May 2008]
Harrods makes a tech-savvy exhibition of itself
News Harrods is looking at using other technology such as Bluetooth broadcasting, RSS and Twitter feeds, social networking and SMS alerts depending on the campaign and target audience. Harrods is using cutting-edge mobile technology to promote a new... [25 Apr 2008]
Kids flocking to Blyk to bag free calls and texts
News Shaun Gregory, UK CEO of Blyk, said in a statement: "Reaching 100,000 members is significant for advertisers because it gives them the opportunity to engage with a mass youth audience in a highly efficient and cost-effective way. [25 Apr 2008]
Warning: Web will run out of space by 2010
News Although Cicconi's speech did not explicitly refer to the term "net neutrality", some audience members tackled him on the issue in a question-and-answer session, asking whether the subtext of his speech was really around prioritising some kinds of... [21 Apr 2008]
Bank admits rising leccy bills on 'green' data centre
News John Killey, head of realty services for Citi, told an audience of IT and financial specialists at the Finexpo Green City event in London last week, that, although the organisation has seen energy consumption remain flat or even fall in some areas... [14 Apr 2008]
Microsoft Windows 'collapsing' under own weight
News Speaking at the Gartner Symposium/ITxpo in Las Vegas on Wednesday, Gartner analysts Michael Silver and Neil MacDonald asked the audience whether Microsoft needed to radically change its approach to Windows. [11 Apr 2008]
Data breaches: Don't blame 'stupid' employees
News Ashenden said to an audience of military and civilian IT security specialists: "Lots of organisations claim to have a culture of information security but in most cases I would say that this is not true and unfounded. [03 Apr 2008]
Web 2.0 'imperative' for business
News Bill Kearney, general manager of enterprise content management at Oracle Asia-Pacific, noted web 2.0's commercial appeal: "It's fun and entertaining, which is great for advertisers to try and target a particular audience. [27 Mar 2008]
