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Five ways Microsoft could change after Gates
News This indicates Microsoft is really keen to build a better position in the online advertising market. So don't discount another big acquisition bid - it seems Microsoft is very keen to get its mitts on one of the prime online advertising companies... [07 Jul 2008]
Redmond squaring up to Google's web apps
News On the Office Live Workspace front, Microsoft will initially offer the product with no advertising, though Microsoft executives said it has been architected so ads can be shown in the future The software maker is announcing Office Live Workspace, a... [01 Oct 2007]
Microsoft splurges $6bn to boost ad clout
News Microsoft CEO Steve Ballmer said in a statement: "The advertising industry is evolving and growing at an incredible pace, moving increasingly toward online and IP-served platforms, which dramatically increases the importance of software for this... [18 May 2007]
Microsoft digs in for online ads campaign
News Despite losing out to Google in a recent high profile acquisition, Microsoft has vowed not to turn its back on the world of online advertising, according to company chairman Bill Gates. Many of you have also expressed your concerns about the impact... [09 May 2007]
Microsoft to mash-up its web services strategy
News If third-party companies that build mash-ups with Microsoft websites exceed one million unique users per month, Microsoft will look to provide advertising to that site, said George Moore, general manager of platform strategy for Microsoft Windows... [30 Apr 2007]
Microsoft coffers swell on Vista, Office sales
News Microsoft said its online services business, which includes its MSN and Windows Live efforts, saw revenue grow 11 per cent, with advertising revenue up 23 per cent from a year earlier. Last quarter, Microsoft cut its outlook for the online business... [27 Apr 2007]
Google going after PowerPoint?
News Advertising is about a trillion dollar business and this is one per cent of that. Google has been releasing more and more productivity applications as free, online services, starting with Gmail in 2004. [18 Apr 2007]
Microsoft depressed by search results
News Redmond is investing billions in its advertising business but its forecast shows it meeting overall financial goals only because of better than expected strength in its core Office and Windows franchises. [26 Jan 2007]
Microsoft's Virtual Earth goes '3D'
News The virtual billboards bring online map advertising to a whole new level. Virtual Earth 3D also includes fixtures that might not necessarily be visible in the real world: "virtual billboards" float above buildings with ads on them as part of a... [07 Nov 2006]
Microsoft polishes Office Live offering
News Another is a program called AdManager, which lets small businesses manage online keyword-advertising campaigns. Office Live, which is a set of small business services such as email, web hosting and contact-management software rather than an online... [01 Nov 2006]
Microsoft lines up click-to-call mobile ads
News Advertisers vie for the top spot in the list in an online auction, much as in other paid advertising models on regular online search sites, such as Google. Microsoft plans to place advertising on MSN's Windows Live Search for Mobile service that... [10 Oct 2006]
Microsoft offers ad package to rule them all
News With its new Digital Advertising Solutions, Microsoft will deliver companies' ads to Windows Live, Xbox Live, Office Online, Live Search and MSN users via computers, smart phones, handheld computers and Xbox game consoles. [26 Sep 2006]
Microsoft to buy back $40bn of shares
News It spent $197m on increased research and development for its Live services and for online advertising, and its Windows Client unit saw its workforce grow 13 per cent, a rise largely connected with efforts around Windows Vista. [21 Jul 2006]
Does Google buy spell Office challenge?
News Microsoft is working on two products, Windows Live and Office Live that create opportunities for the company to sell online subscriptions and advertising. The acquisition sees Google gain another foothold in the online productivity application... [10 Mar 2006]
Microsoft: Free desktop apps for you?
News In recent weeks, Microsoft has identified a number of ways to increase its online advertising business as it seeks to fend off rivals such as Google. In a paper presented to company executives earlier this year two Microsoft researchers and an MSN... [15 Nov 2005]
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