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Top of the class for online ads? Search and social networks
News During 2007, total online ad spending through Avenue A/Razorfish was $735m, up 36 per cent from the year before, and the number of websites ads were placed on doubled to more than 1,800, according to the... [25 Feb 2008]
Privacy screw tightened at Microsoft, Yahoo!
News Microsoft and Ask.com are also proposing an industry effort to create voluntary standards for protecting consumer privacy with search and online ads, a move that is probably spurred by Google's plan to... [23 Jul 2007]
Microsoft's Virtual Earth goes '3D'
News Virtual Earth 3D also includes fixtures that might not necessarily be visible in the real world: "virtual billboards" float above buildings with ads on them as part of a pilot advertising programme, said... [07 Nov 2006]
Microsoft lines up click-to-call mobile ads
News said it would add advertising to its mobile search tool in the UK and US, including the click-to-call ads. The software powerhouse said on Monday it is partnering with Ingenio to provide the embedded... [10 Oct 2006]
Google and Verizon do SuperPages deal
News Google and Verizon SuperPages.com have signed a deal under which the classified ad provider will help its tens of thousands of marketers get ads onto Google search result pages, the companies said on Monday. [28 Mar 2006]
Microsoft looks to beat Google with the desktop
News Google is also offering a $300m credit that AOL can use to buy keyword-based ads from Google, and AOL will be able to sell all types of ads on Google sites and its... [22 Dec 2005]
Google does $1bn AOL deal
News Under the new global advertising partnership, AOL will be able to sell all types of ads, including search, banner and display, across Google's network, which includes Google's own... [21 Dec 2005]
Google-AOL deal on the cards?
News Under the proposal, AOL and Microsoft would have combined their advertising forces to form a massive global advertising network, selling multimedia, brand- and search-related... [19 Dec 2005]
Google grabs AOL Europe from Overture
News Earlier this year, it introduced the use of banner ads on third-party websites, reversing its earlier policy. Under the deal, announced on Tuesday, AOL subscribers in the United Kingdom, France and... [20 Oct 2004]
AOL buys advertising firm for $435m
News One element of the deal that's both attractive for AOL and potentially troublesome is Advertising.com's ability to boost the ISP's prospects for selling behavioral ads.... [25 Jun 2004]
Osama Bin Laden capture hoax carries a Trojan
News The first sign a user may get that they are infected is a change of homepage or excessive repetition of particular ads irrespective of what sites they are surfing. A new Trojan horse advertising program,... [12 Feb 2004]
The Search Wars have begun as Yahoo! turns on Google
News The real money in search is in ads, but Yahoo! never carried Google's ads. Google currently processes approximately 80 per cent of all search requests on the web through distribution deals with... [15 Jan 2004]
AOL and Google love-in to continue forever?
News While online advertising has declined overall for three straight years, search-based ads have been a bright spot, accounting for nearly 15.4 per cent of the roughly $6bn... [08 Oct 2003]
AOL bursts the bubble for pop-ups
News AOL Time Warner has released a version of its Netscape browser that lets web surfers suppress pop-up ads - potentially signalling the end of the road for the hated marketing format. AOL... [16 Dec 2002]
Online advertisers get a new uniform
News Another area of growth is in rich-media advertising, which includes graphical animations, audio and video in the form of floating, overlay and full-page ads that interrupt the requested page. Rich-media... [12 Dec 2002]
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