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News But Ballmer has not been able to come up with another alternative that would enhance Microsoft's online advertising business the way Yahoo! I'd like to have a better position relative to the guy who sells the most advertising.
[02 May 2008]
Comment In effect, Google is obliging advertisers to pay to protect their own brands online while simultaneously enabling them to capitalise on the popularity of competitors' trademark terms. Already industry bodies such as the Industry of Practitioners in...
[30 Apr 2008]
News Everyone using an iPod is advertising Apple. Check out silicon.com's latest Cheat Sheets… Google Android Video: ID cards BBC iPlayer Galileo CRM Biometrics
[23 Apr 2008]
News stuck to its forecast for sluggish 2008 revenue growth of between three and 15 per cent in the face of weaker online-advertising demand in sectors such as finance, retail and travel. Check out silicon.com's latest Cheat Sheets… Google...
[23 Apr 2008]
News Internet leader Google said yesterday it saw no impact from a weakening US economy as it posted a better-than-expected quarterly profit and waved off fears of an online advertising slump. Google's traffic acquisition costs - the cut of advertising...
[18 Apr 2008]
News According to a copy of the letter seen by silicon.com sister site CNET News.com "We ask that the FTC.recommend adoption of voluntary industry guidelines that define 'sensitive data' to include the online activities of all persons under the age of...
[10 Apr 2008]
News Google, which earned $4.82bn in revenue in the fourth quarter, makes around 98 per cent of its income from text ads but was exploring new formats, such as advertising on YouTube videos. Google has a $900m, three-year deal to sell advertising to...
[18 Mar 2008]
News Microsoft chief executive Steve Ballmer pledged earlier this month that his company would gain market share against Google in online advertising and web searching, even if it led to his "last breath" at the company.
[17 Mar 2008]
News But it refrains from advertising on some services, such as Google News. Google is testing an online storage bank in the US where individuals can store and access their medical records, the company has said.
[29 Feb 2008]
News For online advertising, the word is portals are out but search, entertainment and social network sites are in. That's according to a report released by Avenue A/Razorfish, the ad agency part of online advertising firm aQuantive, which Microsoft...
[25 Feb 2008]
Comment Advertising in this manner as is done online is intrusive, interferes with what we are already trying to do, and is ultimately counterproductive. Such advertising, as in the scenario of walking past a shop will be useless.
[21 Feb 2008]
Comment And Google is now the undisputed king of online search, as well as holding the keys to a uniquely successful advertising model. Equally significant is the novelty and effectiveness of Google's advertising scheme.
[20 Feb 2008]
Round-Up Schmidt: "Any investigation into online advertising and search engine market by a combined Microsoft and Yahoo! Schmidt: "'They may be trying to force the antitrust types to formally investigate the online advertising market and conclude that if...
[08 Feb 2008]
News would help both companies fight Google in the online advertising and services market but it also faces some major challenges and obstacles… Is this Redmond's last ditch attempt to close the Google gap and will Yahoo!
[06 Feb 2008]
News The second reason, he said, is a straight "toe-to-toe online advertising fight" with Google. would help both companies fight Google in the online advertising and services market but it also faces some major challenges and obstacles.
[01 Feb 2008]
News According to Microsoft, the online advertising market is expected to double from 2007 to 2010, hitting $80bn in revenue, meaning the benefits of scale will become increasingly important. Photos: The best of Google Sky >
[01 Feb 2008]
Comment Targeting advertising to a user's locality and providing localised content such as local weather or directions improves the web experience by giving customers relevant advertising or content. Although the internet was once considered borderless...
[09 Jan 2008]
News Online video is also tipped to make it big this year as media and web companies cosy up and online advertising grabs a bigger slice of the advertising pie. The analyst predicts US internet video advertising will rack up nearly $1.6bn in 2008.
[03 Jan 2008]
News Search and advertising giant Google is developing a user-generated online encyclopaedia that could rival Wikipedia. Google has named the scheme the "knol project" - a knol being a "unit of knowledge" - according to a blog post by Google engineering...
[17 Dec 2007]
Photo Job ads will appear in real-world scenarios - such as billboard and street advertising - in a number of online games. The Government Communications Headquarters - aka GCHQ - has launched what it claims is the world's first in-game recruitment...
[13 Dec 2007]
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