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The Weekly Round-Up: 09.05.08
Round-Up The Wall Street Journal is also reporting that, after the Yahoo! Both companies still face the prospect of playing catch-up with Google, which dominates the mind-bogglingly lucrative web advertising... [09 May 2008]
Ballmer on Yahoo!: Price in mind and not "a dime" more
News is worth but doesn't plan to pay "a dime above" that amount, according to The Wall Street Journal. Ballmer told the Journal: "Look at all the properties on the internet - everything on the internet.... [02 May 2008]
Facebook ads to get up close and personal?
News Facebook is "quietly" assembling a new advertising model that will take advantage of the copious amounts of personal information its members post on their profiles, according to a report on the Wall Street... [23 Aug 2007]
Microsoft, Yahoo! to face FTC probe over ad buys
News s plans to buy the rest of Right Media, The Wall Street Journal reported on its website. The US Federal Trade Commission (FTC) reportedly wants to take a look at a few online... [15 Jun 2007]
Google toying with in-game ad company buy?
News The Google-AdScape deal has been rumoured to be in the works since last month when The Wall Street Journal reported it. In this area Microsoft has a rare advertising advantage over... [19 Feb 2007]
Google-AOL deal on the cards?
News As part of the current negotiations with Google, AOL would be able to sell additional ads for its search engine also powered by Google on top of those provided by Google, according to a report Friday in The Wall Street... [19 Dec 2005]
MSN mimics Google with paid search
News According to the Wall Street Journal, Microsoft will announce its new strategy next week. Julian Smith, online advertising analyst at JupiterResearch, said... [03 Aug 2005]
Devil’s Advocate: Google - an electronic freedom argument
Comment If, for example, all the scientists in a particular field regular visit a free online journal, it becomes an obvious place for recruitment advertising for those specialists. Introducing... [03 Nov 2003]
More on Palm's new models
News Aiming to reach a broader market for the low-end Zire, Palm is also expanding its advertising to new magazines such as People, Redbook and Ladies' Home Journal. To tout the two new products, as well as... [28 Oct 2002]
The Ovum View: A future for micropayments?
Comment The Wall Street Journal has enjoyed success in selling online subscriptions for its service, which was previously offered for nothing. As the online advertising market... [17 Sep 2001]
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