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The Weekly Round-Up: 09.05.08
Round-Up The Wall Street Journal is also reporting that, after the Yahoo! Both companies still face the prospect of playing catch-up with Google, which dominates the mind-bogglingly lucrative web advertising... [09 May 2008]
Ballmer on Yahoo!: Price in mind and not "a dime" more
News But Ballmer has not been able to come up with another alternative that would enhance Microsoft's online advertising business the way Yahoo! is worth but doesn't plan to... [02 May 2008]
Photos: GCHQ aims to recruit with in-game ads
Photo Job ads will appear in real world scenarios - such as billboard and street advertising - in a number of online games. Kate Clemens, head of GCHQ's digital strategy at... [23 Oct 2007]
Facebook ads to get up close and personal?
News Facebook is "quietly" assembling a new advertising model that will take advantage of the copious amounts of personal information its members post on their profiles, according to a report on the Wall... [23 Aug 2007]
Microsoft, Yahoo! to face FTC probe over ad buys
News The US Federal Trade Commission (FTC) reportedly wants to take a look at a few online advertising acquisitions, not just Google's planned deal to acquire DoubleClick. s... [15 Jun 2007]
Microsoft coffers swell on Vista, Office sales
News Microsoft said its online services business, which includes its MSN and Windows Live efforts, saw revenue grow 11 per cent, with advertising revenue up 23 per cent from a year earlier.... [27 Apr 2007]
Google "ecstatic" about Q1 results
News Google's first-quarter profit rose 69 per cent and results beat Wall Street expectations as the company turned search market share gains into even more revenue from its core paid search... [20 Apr 2007]
Google toying with in-game ad company buy?
News The Google-AdScape deal has been rumoured to be in the works since last month when The Wall Street Journal reported it. In this area Microsoft has a rare advertising advantage over... [19 Feb 2007]
Microsoft to buy back $40bn of shares
News It spent $197m on increased research and development for its Live services and for online advertising, and its Windows Client unit saw its workforce grow 13 per cent, a rise largely connected with... [21 Jul 2006]
eBay and Yahoo! in joint bid to see off Google
News Earlier this week, Wall Street analysts speculated that a tie-up between eBay and Yahoo! have announced they are forming a partnership centred on advertising, ecommerce and search. CEO Terry Semel said... [25 May 2006]
Microsoft plans "long-term investments"
News Despite Wall Street's negative reaction to Microsoft's plan to invest billions in its emerging businesses, CEO Steve Ballmer told employees that "now is not the time to... [02 May 2006]
Google-AOL deal on the cards?
News As part of the current negotiations with Google, AOL would be able to sell additional ads for its search engine also powered by Google on top of those provided by Google, according to a report Friday in The Wall Street... [19 Dec 2005]
MSN mimics Google with paid search
News Julian Smith, online advertising analyst at JupiterResearch, said Microsoft's move has been carefully worked out by the software giant. According to the Wall... [03 Aug 2005]
Google offers UK maps and local listings
News Local search is believed to be one of the key growth areas for online advertising as it encourages small and medium businesses, which traditionally have a limited geographic range, to invest in marketing... [20 Apr 2005]
Google toolbar picks where you surf
News When web surfers install the toolbar in their Microsoft Internet Explorer web browser and click the AutoLink button, web pages with street addresses suddenly sprout links to Google's map... [21 Feb 2005]
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