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The Weekly Round-Up: 09.05.08
Round-Up Both companies still face the prospect of playing catch-up with Google, which dominates the mind-bogglingly lucrative web advertising market - worth $40bn last year and a predicted $80bn in 2010. According to an open letter from Microsoft CEO Steve... [09 May 2008]
The Weekly Round-Up: 08.02.08
Round-Up Schmidt: "Any investigation into online advertising and search engine market by a combined Microsoft and Yahoo! Schmidt: "'They may be trying to force the antitrust types to formally investigate the online advertising market and conclude that if... [08 Feb 2008]
Microsoft/Yahoo! - should Google be afraid of the big bad bid?
News would help both companies fight Google in the online advertising and services market but it also faces some major challenges and obstacles… Below is an unedited copy of the proposal letter sent by Microsoft CEO Steve Ballmer to Yahoo! [06 Feb 2008]
Can Microsoft/Yahoo! deal take on Google?
News would help both companies fight Google in the online advertising and services market but it also faces some major challenges and obstacles. The second reason, he said, is a straight "toe-to-toe online advertising fight" with Google. [01 Feb 2008]
Microsoft bids $44.6bn for Yahoo!
News According to Microsoft, the online advertising market is expected to double from 2007 to 2010, hitting $80bn in revenue, meaning the benefits of scale will become increasingly important. Microsoft CEO Steve Ballmer said a tie-up will allow the two... [01 Feb 2008]
Google DoubleClick deal: EU ramps up scrutiny
News AOL and others whose acquisitions in the highly competitive online advertising market have already been approved. In making the decision to push the $3.1bn deal into an extended investigation, the Commission cited concerns about the merger's impact... [14 Nov 2007]
The Weekly Round-Up: 26.10.07
Round-Up In the joint conference call, Microsoft and Facebook emphasised that this deal is all about broadening the existing advertising partnership between the two companies, which has been going on for over a year now. [26 Oct 2007]
Eric Schmidt
AS Profile Acquisitions has been the big theme, with the $1.65bn deal to buy video-sharing website YouTube, a proposed $3.1bn purchase of web advertising supplier DoubleClick and the $625m acquisition of web security company Postini. [12 Oct 2007]
Redmond squaring up to Google's web apps
News On the Office Live Workspace front, Microsoft will initially offer the product with no advertising, though Microsoft executives said it has been architected so ads can be shown in the future Microsoft CEO Steve Ballmer and other executives had... [01 Oct 2007]
Adobe buys web word processor
News to distribute multimedia content with advertising. Rick Treitman, CEO of Virtual Ubiquity, said his company decided to use Adobe developer technologies because they were better than other available programming methods. [01 Oct 2007]
Microsoft "hell-bent" on building ad business
News Company founder Bill Gates, who made a presentation before Ballmer, announced that Microsoft is opening a dedicated centre to research online advertising and search called the Internet Services Research Center. [27 Jul 2007]
Microsoft ponders its Office options
News But Microsoft has been grappling for some time now about whether to offer more of its consumer software for free, supported by advertising. Microsoft won't say for sure whether that's where it's heading, though CEO Steve Ballmer did note in his... [12 Jul 2007]
Microsoft splurges $6bn to boost ad clout
News Microsoft CEO Steve Ballmer said in a statement: "The advertising industry is evolving and growing at an incredible pace, moving increasingly toward online and IP-served platforms, which dramatically increases the importance of software for this... [18 May 2007]
Google going after PowerPoint?
News Advertising is about a trillion dollar business and this is one per cent of that. Follow the link to watch the Google CEO discussing the DoubleClick deal. Despite Google executives' claims that the company is not competing with Microsoft, industry... [18 Apr 2007]
DRM-free tunes coming to the Zune too?
News Microsoft, meanwhile, is set to kick off a second wave of advertising for the Zune, which has grabbed the number two spot among hard drive-based music players but has seen its share slip slightly in recent weeks. [05 Apr 2007]
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