online advertising on google
Microsoft slams Google-Yahoo! ad deal
News to use Google's advertising technology with Google ads appearing next to Yahoo! According to Smith this would allow Google to have a complete picture of people's online activities, raising concerns around privacy. [16 Jul 2008]
Five ways Microsoft could change after Gates
News So don't discount another big acquisition bid - it seems Microsoft is very keen to get its mitts on one of the prime online advertising companies, so sooner or later something will have to give. This indicates Microsoft is really keen to build a... [07 Jul 2008]
Microsoft, Yahoo! talks break down
News Microsoft's plan to establish a strong footing in online advertising suffered a big blow on Thursday as merger talks with Yahoo! said it would let Google sell search ads on its site. said it had agreed to let Google put search ads - advertisements... [13 Jun 2008]
Google: It pays to make ads work
News Media companies should see Google not as an enemy but as an ally trying to make advertising work on the internet, chief executive Eric Schmidt said yesterday. Google has a financial incentive to make sure advertising can support companies that... [12 Jun 2008]
Microsoft to woo online searchers with cash back
News The move comes as Microsoft continues to trail Google and Yahoo! Chairman Bill Gates said on Wednesday at the company's advance08 advertising conference: "The one you'll see us particularly invest in in a major way is a deep focus on commerce. [22 May 2008]
Microsoft considered Facebook move
News The aim of that proposal was to build an online advertising powerhouse to rival Google. The newspaper reported on its website that Microsoft's bankers put out subtle signals to Facebook, the social networking site, to see if it would be open to a... [08 May 2008]
Ballmer on Yahoo!: Price in mind and not "a dime" more
News But Ballmer has not been able to come up with another alternative that would enhance Microsoft's online advertising business the way Yahoo! But, at the same time, he concedes that there aren't a whole lot of other options for the software maker to... [02 May 2008]
Legal Eye: Google declares trademark open season
Comment In effect, Google is obliging advertisers to pay to protect their own brands online while simultaneously enabling them to capitalise on the popularity of competitors' trademark terms. This month Google changed its policy on selling keyword search... [30 Apr 2008]
Cool tech gets down with the kids
News Check out silicon.com's latest Cheat Sheets… Google Android Video: ID cards BBC iPlayer Galileo CRM Biometrics Everyone using an iPod is advertising Apple. [23 Apr 2008]
Yahoo! reports positive profits - Microsoft unconcerned
News stuck to its forecast for sluggish 2008 revenue growth of between three and 15 per cent in the face of weaker online-advertising demand in sectors such as finance, retail and travel. Check out silicon.com's latest Cheat Sheets… Google... [23 Apr 2008]
Call to increase online data protection for teens
News According to a copy of the letter seen by silicon.com sister site CNET News.com "We ask that the FTC.recommend adoption of voluntary industry guidelines that define 'sensitive data' to include the online activities of all persons under the age of... [10 Apr 2008]
Top of the class for online ads? Search and social networks
News For online advertising, the word is portals are out but search, entertainment and social network sites are in. That's according to a report released by Avenue A/Razorfish, the ad agency part of online advertising firm aQuantive, which Microsoft... [25 Feb 2008]
Dear silicon.com... Laptop losses, mobile ads, gas-guzzler charge, Vista backtrack…
Comment Editor's choice silicon.com editor Steve Ranger flags up his picks on the site this week.¦ silicon.com Classics: The Peeping Tom phone filter ¦ How fans can grab a slice of the music pie ¦ The Naked CIO: Innovation - same old story ... [21 Feb 2008]
The Brampton Factor: Do great firms innovate?
Comment And Google is now the undisputed king of online search, as well as holding the keys to a uniquely successful advertising model. Equally significant is the novelty and effectiveness of Google's advertising scheme. [20 Feb 2008]
The Weekly Round-Up: 08.02.08
Round-Up with an unsolicited bid actually an incredibly subtle plan to get the antitrust lobby to acknowledge Google's power over the online ads and search market? Ballmer: "But most of all we're putting the screws on Google. [08 Feb 2008]
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