online advertising
Doing the Right Thing: How Electronic Age Verification Protects Kids Online
White Paper Advertising guidelines are followed for age-restricted products and promotional items. As a society, it has established and lives by a set of rules designed to keep merchandise and services intended for adults out of the... [13 Nov 2009]
Telegraph CIO on the rocky road to going Google
News The business also uses hosted CRM from Salesforce.com to manage its subscription service and advertising sales, as well as its expanding ecommerce business. TMG has also recently struck a new deal with another cloud... [04 Nov 2009]
The Weekly Round-Up: 02.10.09
Round-Up The internet has led to a massive drain in revenues in traditional advertising channels! However, people have now woken up to the fact they can buy and sell the same useless tat online and don't need to... [02 Oct 2009]
Microsoft'll fix it for you: Automated 'fix it' buttons solving PC problems
News Microsoft said the fixes are now available in 23 languages and have shown up in the company's advertising. Lori Brownell, Microsoft's general manager of product quality and online support, said in a... [30 Sep 2009]
Daniel Ek
AS Profile Ek has a track record of online entrepreneurship having previously founded online advertising portal Advertigo, which he sold to Trade Doubler in 2004, the money from which he used to... [29 Sep 2009]
Photos: The hottest tech out of the UK's Silicon Valley
Photo CEO Ian Wilson said the technology could have uses in a range of areas, such as online games, virtual worlds such as Second Life, medical and military training simulators and digital advertising. The... [24 Sep 2009]
Facebook adds Nielsen to friends for ads
News As part of the Advertising Week festivities in New York, Facebook chief operating officer Sheryl Sandberg is slated to make a marketing-related announcement on Tuesday morning. Earlier this year, Sandberg keynoted the... [22 Sep 2009]
Facebook to kill Beacon: Info-sharing programme crumbles under privacy concerns
News It's finally over for Beacon, the ill-fated advertising programme that Facebook launched two years ago. Another Beacon-related lawsuit had been filed against Blockbuster several months earlier, claiming that its... [21 Sep 2009]
Microsoft files lawsuits in malicious-ad crackdown
News This work is vitally important because online advertising helps keep the internet up and running," Cranton said. Aiming to crack down on a growing problem, Microsoft said it filed five lawsuits on... [18 Sep 2009]
Google's DoubleClick revamp wants ads to say it in pictures
News Neal Mohan, Google's vice president of product management, said in a statement: "Better technology can help make display advertising work better for all involved. We're focused on growing the display... [18 Sep 2009]
Corda Technologies Case Study: Monster Technologies
White Paper Salespeople, managers, and operations staff uses Salesforce to manage and monitor advertising sales pipelines, including the standard account and contact management features offered by any CRM. Monster Worldwide offers... [01 Sep 2009]
Addressable Online Advertising: Generate New Service Provider Revenue While Protecting Privacy
White Paper This solution for Addressable Online Advertising is a new network-centric approach that enables "Real-time market segmentation" so that broadband and mobile operators can gain new revenues in the... [30 Aug 2009]
Facebook faces lawsuit over privacy concerns
News The social network went through a user backlash over the introduction of its News Feed in 2006, and a bigger one over the controversial Beacon advertising programme. The 40-page complaint accuses the social network of... [18 Aug 2009]
Microsoft sells off ad agency Razorfish for $530m
News French advertising group Publicis Groupe has agreed to acquire Internet ad agency Razorfish from Microsoft for $530m in cash and stock. Razorfish will continue to operate under its own brand name and continue to serve as... [10 Aug 2009]
Spyware: A Morphing Campaign
White Paper Adware and spyware have been a natural, and very quickly developing, extension of Internet advertising, as well as an exploitation of various holes in browser and overall system security. Shortly thereafter, the concept... [31 Jul 2009]
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