online marketing
Eliminate Spam, Gain Productivity
White Paper See how spammers have more successful open rates than other forms of direct marketing. Learn why the holiday season is sometimes referred to as "spam season" because of spammers' attempts to capitalize on online consumer spending, which even takes... [23 Jul 2008]
figleaves.com revamps website
News This customer information will also be used to target future marketing to figleaves.com shoppers. Online lingerie and nightwear retailer figleaves.com is set to relaunch its website in the new year. According to figleaves.com online merchandising... [16 Jul 2008]
Malware threat for iPhone 2.0
News Anthony Ung, Trend Micro's enterprise product marketing manager for the Asia-Pacific region, told silicon.com sister site ZDNet Asia in a phone interview that users have to take a cautious approach as it is still early days for the iPhone 3G. [14 Jul 2008]
Accelerating Portal Development by 50 Percent
White Paper Reed Business Information NL provides a range of communication and information channels-magazines, directories, and online media, marketing services-across five continents. The company wanted to accelerate the time-to-market for portal development... [09 Jul 2008]
Employee Portal for All 12,000 Staff of Major International Airline
White Paper Content is continually being added, and currently includes corporate communications, crew rosters, concessionary travel, marketing, and IT. The aim was also to replace many outmoded, paper-based processes with the shared, online environment. [09 Jul 2008]
silicon.com old school
Comment Acquiring revenue in the first couple of years was a hard task and it meant staff from all parts of the business - editorial, sales, marketing and IT development pulled together in a way not really seen at other, bigger publishers. [07 Jul 2008]
Real Estate Firm Adopts Microsoft Dynamics CRM Online to Drive Up-Sell Opportunities
White Paper At California-based real estate firm The Norris Group, ten years of customer history and order data were held by an online e-mail marketing vendor. That spurred a search for a new solution that culminated in the implementation of Microsoft Dynamics... [05 Jul 2008]
Microsoft Dynamics CRM Online - The Norris Group Case Study
White Paper At California-based real estate firm The Norris Group, ten years of customer history and order data were held by an online e-mail marketing vendor. That spurred a search for a new solution that culminated in the implementation of Microsoft Dynamics... [03 Jul 2008]
Stop the Time Drain! How Web Conferencing Multiplies Productivity
White Paper Speakers: Eric Choi, Product Marketing Manager, Citrix Online Discover how you can be meeting online in minutes instead of spending hours on the road View this on-demand Webinar, "Stop Wasting Your Time Traveling," to learn how to: [03 Jul 2008]
Spanish Hotel Chain Boosts Web Sales by 200 Percent With Flexible Online IT Solution
White Paper The company used a flexible model-driven development solution to deliver a web-enabled marketing and sales system that can be used by staff, partners and potential customers across the globe. The new system has increased Sol Melia's online sales by... [02 Jul 2008]
An Introduction to Microsoft Dynamics CRM Online
White Paper View Microsoft's Webcast to see how you can use Microsoft Dynamics CRM Online, and learn about the importance of CRM from Martha Rogers, globally recognized leader in customer strategy and relationship marketing, and founding partner of The... [30 Jun 2008]
How to Boost Consumer Confidence in Your e-Commerce Web Site
White Paper Listen to this TechRepublic Webcast, available as a downloadable Podcast, featuring Ryan White, Product Marketing Manager of SSL for VeriSign, to learn how Extended Validation SSL Certificates can help increase consumer confidence in your e... [10 Jun 2008]
Personalized Entry Into a Diverse Service World
White Paper The Marketing & Sales division of Deutsche Post World Net identified the requirement for an online portal, as part of a group-wide value-added program. This portal needed to allow personalization and it had to cover a range of brands. [31 May 2008]
Hosting Webcast Series: Software + Services - Marketing Best Practices
White Paper The presenter of this webcast explains how to increase revenue by improving sales performance for online, direct and indirect channels, while lowering the cost of acquisition by implementing best practices for Software + Services sales and marketing. [30 May 2008]
Minority Report: What's in store for the iPhone?
Comment Whether it's a rather deft bit of marketing by Apple to remove devices from the channel as anticipation builds for the 3G model at the San Francisco Worldwide Developer Conference next month, or a slightly clumsy bit of inventory management, the... [23 May 2008]
