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Sony Ericsson issues SDK for Windows Xperia
News Last month Google released an SDK for its upcoming Android mobile OS and has been showering cash on developers - in the form of app competition prizes. Developers will be able to test their efforts... [05 Sep 2008]
Google ready to go to Market with Android shop
News While others are prepping their stores, Google has already been wooing developers to create applications for its own Android platform with the help of big cash prizes in the first round of its Developer Challenge... [01 Sep 2008]
Location-based Android apps take home the money
News Google made several software developers a little richer last week, distributing $3.75m in prizes for 20 applications designed for its Android mobile phone operating system. And Locale... [01 Sep 2008]
The Weekly Round-Up: 03.11.06
Round-Up Though we have also launched another exciting competition this week, with prizes including an HD TV, Sony PSPs and Apple iPod Nanos.should you be interested. You might be forgiven for thinking that sounds like it might... [03 Nov 2006]
Mobile Marketing Association (MMA) Case Study: Hyundai
White Paper The prizes of the competition included 1 Hyundai Accent Era, 10 tickets for the World Cup, and every 50th entrant won a soccer ball.potential customers participated in the test drive and SMS campaign. [12 May 2006]
Leader: Nokia believes the children are our future
Leader No prizes for guessing what demographic it is targeting. Mobile phone manufacturers ramp up their activity and their marketing efforts in the run-up to Christmas aware that Santa is... [20 Aug 2004]
Big Brother points the finger at US government and Vodafone
News Five awards are up for grabs and, as in previous years, government ministers and officials are in the running for several prizes. The award for Most Invasive Company is between British Gas, the early frontrunner, for its... [05 Jul 2004]
Orange SMS glow tent wows Glastonbury-goers
News While it may happen "in the future" the operator plans to use the tents as competition prizes and for demonstration purposes, according to the spokesman. Mobile phone operator Orange... [28 Jun 2004]
Mozilla gets mobile with money from Nokia
News Even though Mozilla browsers make up only a small fraction of the market, Firefox has earned rave reviews on web logs, in newsgroups, in the computer press, and even scored a pair of prizes - all before reaching its 1.0... [21 Jun 2004]
SMS and online ads draw record complaints
News Unsurprisingly, none of the complainants ever saw any fabulous holidays or big cash prizes turn up. The type of text ad that merited the most ire was misleading texts for premium rate services that told the... [23 Apr 2004]
Mobile promos drop off McDonald's menu
News In that promotion, customers sent text messages to McDonald's with a numerical code found on beverage containers to see if they had won a prizes. In the case of McDonald's, the free service filled cell... [30 Apr 2003]
How to avoid falling for text message scams
News Prizes are expressed in foreign currency The approach, whether in writing, by phone or email, is unsolicited It is an invitation to use premium phone lines Warning that criminals are... [12 Nov 2002]
Mobile spam regulators spank the Monkey for £50,000
News Those who made the call discovered, after several minutes, that the mystery prizes were holiday discount vouchers that were subject to various terms and conditions. A company that sent large numbers of unsolicited text... [29 Aug 2002]
Mobile phone Subbuteo puts footy fans to the test
News Subbuteo will test football trivia and use a scale of increasing cash prizes as consumers play each other. Mobile phone operators in the UK will be given the opportunity to tap into... [14 Mar 2002]
Win a free mobile phone!
News The show features some fantastic prizes, and takes a look at one of the first ever 3G mobile phones to make it to the UK. You can say goodbye to those flat phone battery blues with one... [08 Feb 2002]
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