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Drinks giant Diageo taps into Second Life
News Changing consumer trends and the new generation of young "digital natives" are forcing drinks giant Diageo to exploit new digital marketing channels such as the virtual world Second Life. One of the issues for Diageo is ensuring the company doesn't... [11 Jun 2007]
Beeb to open Second Life for kids
News Kids will be able to use the planned virtual world to access BBC content and create avatars to interact with characters from BBC children's programmes. Unsurprisingly, the BBC's virtual world will not see any money changing hands, unlike Second Life. [24 Jan 2007]
Second Life tackles virtual nuisances
News Second Life creator Linden Lab admits it has been forced to increase security and change some of its policies to stamp out illegal and nuisance behaviour in the virtual world. Linden Lab's head of community, Robin Harper, told silicon.com that... [12 Feb 2008]
Outlawed experiments get a second chance online
News University College London (UCL) is looking at conducting psychological experiments in a virtual world that no longer take place in the real world, to ease earlier ethical concerns. The UCL-led study repeated, in a virtual environment, a classic... [20 Dec 2006]
Virtual worlds? Get a life, say silicon.com readers
News Asked whether they'd ever visited a virtual world, more than half (58 per cent) of respondents to a silicon.com reader poll said they had never been tempted to find out what life as an orc is like. You may be able to fly around chatting to giant... [19 Jun 2007]
Server Security, Patching and Virtualization
White Paper Security patching of servers currently plagues the virtual world much as it does the physical, but presents a slightly unique set of problems. The solution to maintaining these virtual environments is to apply the same concept of virtualization to... [22 Dec 2006]
Dell opens virtual outpost in Second Life
News Second Life residents can use the in-world scripting language to configure their new virtual Dell PCs to perform a number of simple tasks, such as alerting a resident when their friends are nearby, said Second Life creator Philip Rosedale. [15 Nov 2006]
College Training Lab Cuts Hardware Expenses and Boosts Student Learning Opportunities
White Paper To help bring state-of-the-art technology into its training lab without requiring a state-of-the-art budget, SWCC implemented Microsoft Virtual Server 2005 and Microsoft Windows Server 2003 to deliver real-world training using virtual machine... [16 Mar 2007]
College Training Lab Cuts Hardware Expenses and Boosts Student Learning Opportunities
White Paper To help bring state-of-the-art technology into its training lab without requiring a state-of-the-art budget, SWCC implemented Microsoft Virtual Server 2005 and Microsoft Windows Server 2003 to deliver real-world training using virtual machine... [16 Mar 2007]
Vodafone users to chat through Second Life avatars
News We've got a lot of content assets - I'm sure we'd supply content in the virtual world," Erixon said. But now the world's largest operator is planning to set up shop in a new territory - its very own island in the virtual world of Second Life - and... [01 Nov 2006]
Businesses yet to cash in on Second Life
News Four-fifths of internet users will have a 'second life' in a virtual world - though not necessarily in Second Life - by the end of 2011, Gartner forecasts. Businesses opening offices in virtual worlds such as Second Life will not see profitable... [25 Apr 2007]
Cheat Sheet: Second Life
Cheat Sheet As one industry watcher pointed out, there is more trade in some virtual currencies than in some real-world currencies. It varies - some set up virtual shops to show off their real-world wares - others are using their virtual presence as a meeting... [09 Nov 2006]
Virtual worlds to boost telcos
News The growing number of virtual world 'inhabitants' will mean the end of the web as we know it and the start of the "3D web" where telcos stand to cash in, according to Jeremy Godfrey, member of the management group at PA Consulting. [07 Dec 2006]
Microsoft's Virtual Earth goes '3D'
News In Virtual Earth 3D, which is part of Microsoft's Live Search, users can "fly" over cities and in between buildings just like they do in virtual-reality environments, such as that found in the online 3D world of Second Life. [07 Nov 2006]
Photos of the month - November 2006
Photo Check out the photo story covering the other big companies who have dived into Second Life's virtual world here. Second Life, the virtual world created by Linden Labs now has nearly 1.2 million players (or 'residents') and $500,000 is spent on... [27 Nov 2006]
