customer loyalty
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Customer Loyalty: The New Competitive Advantage
White Paper Customer loyalty might be the only sustainable competitive advantage, especially in challenging economic times. Yet, so few businesses understand how to create customer... [19 Oct 2007]
Customer Loyalty: New Competitive Advantage
White Paper This white paper summarizes the results of recent research on customer loyalty, presents the case for Loyalty-based Satisfaction Measurement systems, and describes how one leading... [25 Feb 2004]
Customer Loyalty: New Competitive Advantage
This white paper summarizes the results of recent research on customer loyalty, presents the case for Loyalty-based Satisfaction Measurement systems, and describes how one leading... [19 Jul 2003]
Distribution: Costs Down, Customer Loyalty Up
White Paper This paper offers our view of how it’s possible to keep costs down and customer loyalty up and how an integrated business management software system makes the execution of efficient processes manageable. [25 Feb 2004]
L'Oreal Strengthens Brand Loyalty With Customer Relationship Management Solution
White Paper The CRM solution has helped boost customer loyalty and reduce churn. It decided to implement a company-wide Customer Relationship Management (CRM) system, starting with a pilot project... [01 Jan 2007]
Successful CRM: Turning Customer Loyalty into Profitability
White Paper In this white paper, you'll learn why listening to the voice of the customer is so crucial to CRM success—and how genuine customer loyalty impacts corporate profitability. You'll also... [02 Sep 2008]
mySAP CRM Generates Added Transparency to Help Improve User Acceptance, Realize Customer Potential, and Increase Customer Loyalty
White Paper As a result, Infraserv improved user acceptance and increased customer loyalty and acquisition potential. Hochst KG - based in Frankfurt, Germany, and one of Europe's leading industrial site operators... [28 Sep 2007]
Dell, Microsoft tops at winning customer loyalty
News New research indicates that many household names of the IT industry, including Dell and Microsoft, have been able to capture lasting feelings of customer loyalty. Those that have the most devoted... [20 Sep 2004]
Web Portal Services: Building Customer Loyalty and Brand Awareness
White Paper Specifically, website “portals” will be examined as a means to create and maintain customer loyalty by offering useful functionality coupled with a well-executed branding Strategy. This essay will... [25 Feb 2004]
Inspiring Customer Loyalty at Siemens ICN
White Paper By standardizing on Siebel eBusiness Applications, Siemens ICN is uniting its sales and service operations to rapidly identify and respond to time-critical customer needs and to create long-term customer... [02 Mar 2004]
Software and Technology: Winning Customer Loyalty with Industry-Leading Technical Support
White Paper What if your company could increase sales and customer loyalty simply by improving the quality of your technical support? Imagine your CEO declaring technical support to be one of your company’s critical... [27 Jul 2004]
The Top 9 Ways to Increase Your Customer Loyalty: Follow These and Enjoy an Immediate Lift in the Loyalty of Your Customers
White Paper Fostering true loyalty and engagement with customers starts at a basic level. These 9 principles will guide in the efforts to create greater loyalty and engagement within the organization. Most will... [15 May 2008]
Financial Institution Seeks IBM's Help in Examining the Impact of Customer Loyalty on Its Overall Performance
White Paper When the client wanted to explore a possible correlation between customer loyalty and financial success, the financial services provider looked to IBM for assistance in delving into and analyzing its... [11 Jun 2008]
SNCF Improves Customer Satisfaction and Loyalty With Customer Relationship Management Solution
White Paper The challenge was to implement targeted marketing campaigns and effective sales promotions to influence client choice and enhance customer loyalty. SNCF wanted to ensure multi-channel (internet,... [09 Feb 2008]
Voice Response System Lowers Costs of Customer Loyalty Program Serving 4.5 Million Subscribers
White Paper After a few years of managing its popular customer loyalty program, "5 Plus", Polkomtel S.A.began searching for a system designed to automate some of the administrative details surrounding the program. [15 Jun 2005]
