marketing
RSS marketingMarketing Services Company Maintains Vital Communications by Deploying Leading Edge Security
White Paper Write Image is an innovative marketing services and public relations company, providing structured and expert support to a large number of high-profile technology vendors. The company needed to provide remote e-mail... [23 Nov 2006]
Marketing Research: Uncovering Competitive Advantages
White Paper SAS provides a variety of methods for analyzing marketing data including conjoint analysis, correspondence analysis, preference mapping, multidimensional preference analysis, and multidimensional scaling. [01 May 2009]
Marketing Agency Saves 20 Hours Weekly, Doubles Hardware Life With Operating System
White Paper McGaw Marketing works with huge files that would take minutes or hours to open and often caused computers to stop responding. It needed the latest peripheral devices, new hardware, and extra memory every year and a half... [03 Dec 2008]
Marketing Information Systems From a CPG Industry Perspective
White Paper One area is marketing information systems. This paper discusses the information needs of the marketing function in a typical CPG organization and various marketing metrics and sources of... [04 Aug 2008]
Marketing Services Firm Introduces Sleek SOA With Server Upgrade
White Paper National Marketing Resources, a 450-employee firm based in Kearney, Missouri, provides sales and consulting services for entrepreneurs and small businesses in real estate investment and e-commerce. NMR needed a reliable,... [24 Mar 2008]
Marketing and Advertising Agency Dramatically Improves Ability to Spot Great Talent Using ResumeGrabber
White Paper As a leading Marketing & Advertising agency Greenwich Marketing Partners, Inc.trains fresh graduates to immediately take over Fortune 500 account management, marketing communications,... [23 Mar 2009]
Open Source Provider Gains Microsoft Technical, Marketing Assistance; Sees Sales Climb
White Paper So, SugarCRM partnered with Microsoft, gaining technology and marketing assistance. SugarCRM (Customer Relationship Management) wanted to enhance the ability of its open source software to work with Microsoft... [11 Jan 2008]
Marketing Services Firm Develops Clear Access to Remote LOB Applications
White Paper National Marketing Resources is a 450-employee firm based in Kearney, Missouri, that provides sales and consulting services for entrepreneurs and small businesses in real estate investment and e-commerce. [02 Apr 2008]
Marketing execs still bringing home the bubbly
News Senior marketing executives earn more than £7,000 more per year than their bricks and mortar counterparts according to the new figures from the Chartered Institute of Marketing (CIM). Marketers in... [24 Sep 2001]
Marketing in the Age of Digital Content: A Recorded Webcast With IDC and EMC
White Paper The right enterprise marketing platform solution can make all the difference. The attendee of this webcast will find out what the EMC enterprise marketing solution can do for the organization. Most... [25 Apr 2009]
Marketing the Data Warehouse
White Paper This involves creating a marketing plan that defines the data warehouse's purpose and value, creates a memorable identity for it, and communicates key value propositions to target audiences through selected channels. [19 Apr 2007]
Marketing Firm Optimizes Infrastructure to Cut IT Costs, Boost Uptime
White Paper Polk is one of the largest consumer marketing firms in the United States and a leading provider of automotive marketing information. R.L. To keep up with annual business growth of 30 percent and remain... [28 Aug 2009]
Marketing the value of your IT department
White Paper Raising IT's profile through a carefully crafted marketing effort can help the department establish appropriate levels of service delivery and expectation within all layers of the organization. Information technology is... [16 May 2006]
Marketing Firm Saves $40,000 by Linking Accounting and Contact Management Software
White Paper Riverbend Interactive Marketing is a small print and interactive marketing firm located in Battle Creek, Michigan. The owner of the firm wanted to streamline administrative tasks so he could spend more... [15 Dec 2006]
Marketing Giant McCann Worldgroup Streamlines Search and Collaboration
White Paper McCann Worldgroup, one of the world's largest marketing communications companies, spans 130 countries and represents the world's leading global marketers. McCann needed an easier way to find people and expertise within... [11 Oct 2008]
