site marketing
Windows 7 to trump Snow Leopard?
Comment Brian Croll, Apple's vice president of Mac OS X worldwide product marketing, told silicon.com sister site CNET News.com: "Users are really growing tired of Windows and the headaches it brings. The... [20 Oct 2009]
Microsoft CEO Steve Ballmer on Windows 7, Apple and those tablet rumours
News Ahead of a visit to the UK, Microsoft CEO Steve Ballmer sat down with silicon.com's sister site CNET News.com to share his thoughts on Windows 7, competition with Google - and the rumoured Microsoft tablet, thought to be... [05 Oct 2009]
Adecco Personalizes Web-Site Experience, Reduces Customer Attrition by Two-Thirds
White Paper To drive business and increase efficiency, Adecco wanted a Web site where job candidates could submit job applications online, and that its marketing-content teams could manage without day-to-day IT... [02 Oct 2009]
Evan Williams
AS Profile It's been a spectacular year for Twitter, the microblogging site that started life back in 2006 as a side project for staff at a San Francisco start-up but has since mushroomed into a social networking juggernaut,... [29 Sep 2009]
Twitter secures "significant round" of funding
News Before the end of the year, Twitter is expected to start rolling out paid corporate accounts to businesses that use the service for marketing, promotion and customer service. It seems Twitter's megacash infusion is real. [28 Sep 2009]
Company Improves Data Analysis and Reporting With Business Intelligence Solution
White Paper Large automotive manufacturers, as well as individual car and truck buyers, use the Kelley Blue Book Web site to find in-depth pricing information. The company gathers data from these Web site visits to... [23 Sep 2009]
Facebook adds Nielsen to friends for ads
News An end date to the multi-year deal has not been disclosed, Nielsen Online CEO John Burbank told silicon.com sister site CNET News on Monday evening. As part of the Advertising Week festivities in New York, Facebook chief... [22 Sep 2009]
Pitney Bowes Case Study: BECU
White Paper This cleansed data was then integrated into the AnySite analytic tool to power its site selection strategy and marketing efforts. Founded in 1935 by 25 Boeing employees, BECU is the fourth largest credit... [01 Sep 2009]
Matrix2, Sioux Printing: HP Production Optimization Site Visit for Indigo Digital Presses
White Paper Matrix2 conducted HP Production Optimization Site Visit. A high-end advertising agency based in Miami, Matrix2 has long served the hospitality and real estate industries with marketing design services... [01 Sep 2009]
Accelerating Online Business Insights
White Paper Written by digital marketing expert Jim Sterne, this white paper explains why current web analytics are not enough to generate desired business results and how behavioral analytics can help you make data-driven decisions... [31 Aug 2009]
How tech can help your company win business
Comment Integrating CRM with social networking site contacts The best marketing is still about understanding what the customer wants, listening to their feedback, matching your offering with that - and then... [26 Aug 2009]
Facebook Fans can now Twitter their updates
News Facebook continues to roll out Twitter-inspired features like a revamped search engine, a "publisher" tool that can make status updates selectively public, and soon a stripped down "Facebook Lite" site that looks quite a... [24 Aug 2009]
The Weekly Round-Up: 14.08.09
Round-Up A Georgian blogger who had accounts on Twitter, Facebook, LiveJournal and Google's Blogger and YouTube - and possibly too much time on his hands - was targeted in the attack that led to the site-wide outage at Twitter... [14 Aug 2009]
Cancer, climate change or malaria: Donate your unused power to research
News The grid-computing application Progress Thru Processors, which people can download from social-networking site Facebook, allows users to donate spare computing cycles to research into climate change, cancer and malaria. [05 Aug 2009]
Firefox reaches one billion - browser wars in full swing
News To maximise the marketing potential, Mozilla also is touting the '1,000,000,000+ you' site. And now we have the billion-download figure on the Spread Firefox site. The download rates... [03 Aug 2009]