Paging companies find strength in numbers

By Polly Raymond, 20 April 1999 00:15

NEWS A group of US-based pager companies have formed an alliance which they hope will deliver their business from the intense threats of Internet and mobile phone technology. The paging industry has suffered recently thanks to the emergence of mobile phone and email alternatives. The main objective of the alliance will be to centre on one technology standard based on Motorola's two-way wireless technology. Armed with this focused strategy the companies - which include Airtouch, Arch Communications and Metrocall - will try to carve out a stable market for themselves. The group is already in discussions with Microsoft and 3Com about incorporating the Motorola-based technology into the growing handheld computing platform. But Mikael Arnbjerg, market analyst at IDC, doesn't hold out much hope for the group. "If the Internet doesn't kill the pager, the mobile certainly will," he said.

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