CIO Jury: Businesses ignore 3G hype

Wi-Fi more popular among our panel of corporate IT execs...

NEWS The mobile operators and handset manufacturers may be talking up the imminent arrival of mass-market 3G at the industry's annual 3GSM Cannes love-in this week but in the real world corporate IT departments are still cautious about the technology.

Looking at how far up the corporate IT and communications agenda 3G is, we asked our silicon.com CIO Jury whether 3G will affect the way their staff work. Nine said 'no' and just three said 'yes', with many observing that 3G may well yet be overtaken by other technologies.

Ian Auger, head of IT and communications at ITN, said 3G is not on his agenda this year. "Coverage is still a major issue and, with an ever increasing number of wireless hot spots, it is possible that 3G might get overtaken," he said.

Dr Stuart Brough, director of IT services at the University of Strathclyde, said that while mobility and pervasive access to information are important to his institution, 3G "in its current form" is not. Jeremy Acklam, IT director, Virgin Trains, said his company is focusing instead on implementing 802.11 wireless connectivity in the workplace.

3G was described as standing for the operators' '3rd Go' at wireless by Dharmesh Mistry, CTO at edge IPK. He said 3G faces a battle from technologies such as the Blackberry for email and Wi-Fi for internet access.

"The main issue for us with 3G is quality of service (QoS), cost and reach. Wi-Fi is more resilient and [offers] better QoS and is more cost effective; however, reach is limited at present," he said. "Going forward, offline capability and [the] need for quality connectivity will be key and I'm not convinced that 3G will offer the quality connectivity required."

Most others on the panel said 3G was at least a year away from making any impact on their organisation and that reliability needs to be proven first but Pete Smith, director of IT and telecoms at Inmarsat, said it will change the face of remote working.

"3G will allow bandwidth-hungry applications such as full-motion video, video-conferencing and full internet, which means that staff can use the same applications as they have in the office. No longer is there a need to learn a different way of working when remote. Real-time video also means face-to-face conferencing is not just possible, but will soon become the norm, changing the way people meet and work."

Another supporter is British Airways CIO Paul Coby, who said that while internal use of 3G will be an "evolution, not revolution", there is potential in 3G to offer another way for customers to interact with the airline.

"We welcome 3G growth as another means to provide functionality for customers and employees, but we can also provide it over wireless, GSM and 'conventional' internet. What will be crucial to take up is price - although 3G will be more pervasive than wireless, it will only be able to command a sensible premium - otherwise people will focus on wireless connectivity and only use 3G for specific applications and to fill in the gaps when essential."

Today's CIO Jury was:

Jeremy Acklam, IT Director, Virgin Trains
Ian Auger, Head of IT and Communications, ITN
Dr Stuart Brough, Director of IT Services, University of Strathclyde
Paul Coby, CIO, British Airways
Frank Coyle, IT Director, John Menzies Distribution
David Jemitus, Head of IT, Government Planning Portal
Nick Masterson-Jones, IT Programmes Director, BACS
Dharmesh Mistry, CTO, edge IPK
Pete Smith, Director of IT and Telecoms, Inmarsat
Gavin Whatrup, IT Director, Delaney, Lund, Knox, Warren & Partners
Paul Worthington, CTO, Kingfisher
David Yu, CTO, Betfair

If you are a CIO, IT director or equivalent at a large or small company in the private or public sector and want to be part of silicon.com's exclusive CIO Jury pool, or you know an IT chief who should be, then drop us a line at editorial@silicon.com

Comments

There are 3 comments. Join the discussion

  1. 1. anonymous

    Of course people don't yet have faith in 3G, the only operator to offer it has done a cracking job of destroying any faith anyone had in it in the first place.

    It would be useful to ask the same question in a year, once all the other networks have launched their business services (3 hasn't even done that yet) and see what the reaction is.

    Wi-fi is great, but as soon as you move you lose the conection. Once 3G becomes more widespread I think it'll win the day.

    • 25 February 2004 10:40
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  2. 2. Kelly

    It is worrisome that a "news" outlet believes that polling 12 people makes for credible survey results and then reports on it like it's some piece of news.

    (Ed note. Look at the title of the piece. It's called the CIO Jury? has the penny dropped yet? A jury consists of 12 people... If it's enough to send somebody to the gallows, it's enough people to opine on a technology issue.)

    • 25 February 2004 16:21
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  3. 3. anonymous

    Your recent article only serves to confirm what we already know; cellular life span is going to be blunted by the introduction of ultra-wideband frequecy services, and other WiFi protocols like 802.11 n, and 802.16.

    With mfgs. like Vivato where companies can deploy nation-wide WiFi networks, cellular will not be able to compete, and Nokia will see the likes of HP, TOshiba, and other PDA Mfg, surprisingly take significant market share from them, and others like Samsung.

    We are going to deploy a WiFi network throughout the Caribbean that will prove extremely difficult for Cable WIreless, AT&T/Cingular, and Digicel and other to compete with when one considers the devices like PDAs and their utility verses that of a cell phone, as well as the mere throughput.

    • 26 February 2004 19:08
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