Europe in love with sat-nav

Think of the mobiles…

NEWS

Shipments of satellite-navigation units have doubled in the last year, research has found.

A new report from research firm Canalys discovered that in the second quarter of this year, over two and a half million units were sold - an increase of 96 per cent year on year.

TomTom remains the top selling sat-nav device maker with just over 30 per cent market share. Second place vendor Garmin has almost half that with 17 per cent and third place is taken by Mio Technology with 10 per cent.

While most of the market is made up of the type of 'transferable' device typically used by drivers for navigation, Canalys advises that sat-nav makers should turn their attention towards the potential offered by mobile phones.

Chris Jones, Canalys director and principal analyst, said that sat-nav on mobiles is a better bet for earning cash than current hype generators like mobile TV. Jones said that operators could not only find themselves making a pretty penny from location-based services but also open up new revenue streams by changing the public's perception of what a mobile can do.

Comments

There is 1 comment. Join the discussion

  1. 1. Peter Williams

    The most ideal solution for me would be a Hybrid-Mobile/Fixed Navigation device. I.E a Bluetooth phone that can work as an independant navigation device (allbeit with a small screen) that, when acrried into the car (still in your pocket etc), can broadcact its' imagery to the larger - more user friendly screen.
    Great steps need to be made in destination selection - an inteligent, voice controlled, interactive system that can ask questions back, that has more than one name for destinations.

    • 15 August 2006 10:30
    • Add comment

Post your comment

In order to post a comment you need to be registered and logged in.

You can also log in with Facebook. Log in or create your silicon.com account below

  • Login

Will not be displayed with your comment

By signing up for this service, you indicate that you agree to our Terms and Conditions and have read and understood our Privacy Policy.

Questions about membership? Find the answers in the Membership FAQ

Get silicon.com's daily newsletter

  • Register on silicon.com

    Enter your email to register

Keep in touch with silicon.com

silicon.com newsletters