NEWS
silicon.com has launch a dedicated mobile version of its award-winning online publication using Mobizines.
Key stories created by silicon.com's London-based team of journalists can now be downloaded using Mobizines Reader. Compressing the content makes downloading easy and cheap, with typical costs of 5p per edition, based on operators' average download charges. There is one update per day at the moment.
The service is available to readers with a Nokia smart phone or one of the many mobiles that use Java, and works across all the UK's major networks.
silicon.com editor and site director Tony Hallett said that Mobizines offers an innovative way to reach an audience on the move.
"The team here realises that increasingly our readers want to access information wherever they are. Up until now we feel no one has cracked this space but we are encouraged by the Mobizines approach," he said.
While a number of mobile and wireless devices and network types allow users to look at websites in their 'native' format, the experience can all too often be inconsistent and of a poor quality.
"After looking at various approaches, we are happy to back silicon.com over Mobizines," said Hallett.
A number of well-known brands already use Mobizines, including BBC News, GQ, Time Out and Holy Moly.
