Apple storms past RIM in smartphone race

iPhone moves into second place

By Tom Krazit, 7 November 2008 08:25

NEWS

Apple's blowout quarter for iPhone 3G sales lifted it into second place among all smartphone vendors worldwide.

Analyst firm Canalys released market share stats on Thursday showing strong growth for the smartphone market even as the worldwide economic situation takes a turn for the worse. A total of 39.9 million smartphones were shipped during the third quarter of the year, a 28 per cent increase over last year's totals.

Nokia is still the leading vendor by a comfortable margin, holding 38.9 per cent of the market. But shipments declined slightly, and market share fell 12.5 per cent, compared to last year, as Nokia goes through a transition from older models to newer devices that are just getting out into the market, according to Canalys.

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Apple was the big story in the smartphone market during the quarter, overtaking RIM to take second place, with 6.9 million shipments, or 17.3 per cent of the market. And RIM had an excellent quarter, increasing BlackBerry shipments by 83 per cent and picking up five points of market share.

Canalys thinks RIM is in good shape to regain the second-place spot with the pending release of several new BlackBerry models, including the Bold, Storm, and clamshell Pearl. It's unclear whether Apple will be able to sustain that level of iPhone 3G shipments during the fourth quarter, given how new the company is to this market.

When the numbers were sorted by operating system, a similar picture emerged. Symbian is the market leader, due to its close association with Nokia, but Apple and RIM are the second- and third-place vendors, respectively. Symbian lost market share during the quarter that was snapped up by Apple, RIM and Microsoft.

Despite the Apple juggernaut, Microsoft also posted solid gains during the quarter, increasing the number of Windows Mobile handsets shipped by 42 per cent. However, Apple shipped more iPhones during the quarter than all the Windows Mobile devices shipped worldwide by Microsoft's partners, according to Canalys.

Comments

There are 2 comments. Join the discussion

  1. 1. Al

    Hang on, this doesn't add up

    42% is windows mobile
    38.9% is Nokia (symbian)
    17.3% is apple (OS X)

    that's about 98% of the market

    So where are RIM, Palm and mobile Linux et al, surely they make up more that 2% of the market?

  2. 2. drew stephenson

    Al, the report says microsoft increased their sales by 42%, it doesn't say they took 42% of the market.

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