Android sales to outstrip iPhone's by 2012

Apple pipped

By Natasha Lomas, 6 March 2009 14:36

NEWS

The iPhone's lead over smartphone upstart Android is set to be short-lived, according to new research.

Android smartphone sales will outstrip iPhone sales by 2012, a report by industry watchers Informa Telecoms & Media has predicted.

Last month, O2's parent Telefónica Europe revealed sales of the iPhone topped one million in the UK. While T-mobile UK - the exclusive carrier of the first Android device, the G1 - wouldn't put a figure on how many of the devices have been sold, it did say the handset now accounts for 20 per cent of its contract sales.

Web behemoth Google released the first beta SDK for its Android open OS platform in August last year, with the first handset - the G1 smartphone - launching the following month. A second handset, the Magic, is expected to arrive next month.

Apple's iPhone has a slightly longer heritage - with the first device arriving in the US in June 2007. However the 3G iPhone has only had a few months' headstart on its Google rival, hitting shops in July last year.

Both Android and OS X are eating into the market share of the number one selling smartphone OS-maker, Symbian. Last year just under half of smartphones sold were based on Symbian - a drop of 16 percentage points on the year before when it had 65 per cent market share. BlackBerry OS, Linux and Windows Mobile are also gaining popularity and eating some of Symbian's lunch, according to Informa.

However the analyst believes Symbian's switch to open source will help the Symbian Foundation maintain its leadership over Android, Linux and Microsoft over the next few years.

In 2008 almost 162 million smartphones were sold, according to Informa, surpassing laptop sales for the first time. The analyst forecasts smartphone penetration will reach 13.5 per cent of new handsets sold this year but is set to treble by 2013 - to well over a third (38 per cent) of mobile devices.

The research by Informa Telecoms & Media also suggests smartphone sales will continue to be immune to the global economic downturn, maintaining "robust growth" of 35.3 per cent, year-on-year.

However total handset sales will not be so resilient and are set to fall 10.1 per cent, year-on-year.

Comments

There are 5 comments. Join the discussion

  1. 1. anonymous

    After having Windows-based phones for years, I bought the T-Mobile G1 last week. It's SOOO much better!! Of course the first app I downloaded from Android Market was "FART MACHINE" (it even has a timer for surprise fart attacks!)......But Android is the future, perhaps the iPhone killer!

    G1HappyGuy

  2. 2. Anthony Hunt

    By then everyone will have an iPhone....

  3. 3. Roy Corneloues

    The big difference is that Android is a mobile O/S independant of any device.

    Therefore comparing "Android" with the "iPhone" isn't strictly fair...

    For example, if a build of Android became available for my Nokia 5800 tomorrow, I could download and install it and increase the Android count by one!!!

    Now if you could download Android for the iPhone - now that would be more interesting. To see if people would make that switch would give a real comparison.

    Can't see that happening though

  4. 4. pk de cville

    I bet the analysts haven't included much thought about the iPhone's owning the whole hw/sw thingy advantage.

    iPhone will have three or four 7, 8, and 9 digit megamillion mkt share models w/ VERY advanced hw competing with LOTS of crapola (in the 6 and 7 digit range) from the Android side.

    Apple will win on massively lower parts costs and way better design, power, battery life, reliability, and security.

    This won't even be close.

  5. 5. anonymous

    Its too soon to say. Android needs some sexy hardware to really take off.

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