By Chris Holbrook, 3 July 2001 14:38
NEWS A joint venture between Granada Broadband and lastminute.com will enable sports fans to buy tickets and hospitality packages online for major sporting events.
Premiership football clubs Liverpool and Arsenal are included in the deal along with ITV's Formula One and Football interests.
Fans will be able to visit four co-branded sites, via lastminute.com to buy late availability hospitality packages online for events such as Premiership football matches and the British Grand Prix.
The four sites joining lastminute.com in the venture - Arsenal.co.uk, ITV-F1.com, ITV-Football.co.uk and Liverpool FC.tv - are expected to be up and running in time for the start of the new football season next month.
For related news see:
Granada makes £1.75bn move for United News and Media
http://www.silicon.com/a38839
Granada bets £20m on Liverpool FC
http://www.silicon.com/a38751
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